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"Consumers who purchase a re-sealable Platinum Edition Pack will get access to five new music tracks that will be released every Friday at 9pm. These songs will be available and valid for a free download on the platform for seven days on the music platform, after which five new songs will be released," explains Andrea Quaye, GM of Castle Lite.
The brand has taken innovation to the next level with the launch of its latest packaging concept - a re-sealable 470ml aluminium bottle, ensuring that the beer is kept colder for longer for continued extra cold enjoyment.
For more information, go to www.castlelite.co.za.