What you need to know about the new direct marketing guidance note
Nadine Mather and Chloë Loubser
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Inroads Advertising wins MTN Swaziland account
Inroads Advertising has entered the Swaziland market by securing the through-the-line account for MTN Swaziland, the only cellular telephone network provider in that country.
The agency has already successfully produced cutting-edge work for the networks' December 2003 promotional sales campaign dubbed 'Festive Day's of Fame'. The campaign has been extended to a back-to-school element this month.
