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Fanta partners with horror icons for Halloween campaign

Fanta partners with horror icons for Halloween campaign

The limited edition ice-cream launched in the UK.

Minecraft-themed ice cream by Wall’s hits UK supermarkets

1 Aug 2025

Nike CEO completes C-Suite makeover with former McDonald’s executive

Nike CEO completes C-Suite makeover with former McDonald’s executive

4 Jun 2025

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Publicis unseats WPP on Mars’ $1.7bn media account

11 Jun 2025

Spar Group plans to sell Swiss and UK retail businesses

Spar Group plans to sell Swiss and UK retail businesses

3 Jun 2025

Source: © Vogue Business It has been confirmed that Dior artistic director Maria Grazia Chiuri steps down

Dior artistic director steps down

29 May 2025

Brand Finance: Automobile, watch and cosmetic brands the world's most valuable luxury brands

27 May 2025

Nike restructures its leadership team

Nike restructures its leadership team

7 May 2025

Source: © 123rf A recent study by Public Desire ranked the most 'online shopping addicted' countries

Top 10 countries most addicted to online shopping | China tops the list, UK and US follow closely

10 Feb 2025

Source: The Good Things Guy Re.Bag.Re.Use was the only winner from Africa in the Global Alliance World Public Relations and Communication Awards 2024

Re.Bag.Re.Use: Africa's only winner at the Global Alliance World PR and Communication Awards 2024

28 Nov 2024

AB InBev is the official beer partner of Fifa Club World Cup 2025 (Image supplied)

AB InBev extends Fifa sponsorship to Fifa Club World Cup 2025

27 Nov 2024

Coca-Cola's iconic Holiday Magic advert created by AI leaves fans feeling sick

22 Nov 2024

Lidl's global holiday campaign was created by BBDO Germany and its chief creative officer, South African-born Jonathan Deeb and Academy Award-winning filmmaker Tom Hooper (Image supplied)

BBDO Germany's 6 minute brand film for Lidl's global holiday campaign

6 Nov 2024

Source: © 123rf People are increasingly seeking depth, authenticity, and sensory richness in their experiences, aiming to engage with the world in meaningful ways. this is one of five macro trends identified by the Accenture Life Trends 2025 report

5 global macro trends and consumer insights from the Accenture Song's Life Trends 2025 report

22 Oct 2024

Source: © Avid Following a settlement, the details of which have not been disclosed, Unilever has been dropped from the lawsuit by X

Is Elon Musk winning the legal war or losing the ad battle as Unilever and X settle

Danette Breitenbach 16 Oct 2024

Source: © 123rf Nivea has launched Nivea Connect, a global social mission to combat social isolation and promote meaningful connections

Nivea Connect combats growing social isolation, promotes meaningful connections

30 Sep 2024

Nike shakes up leadership in efforts to revive sales

Nike shakes up leadership in efforts to revive sales

20 Sep 2024

Source: © Econoimic Times L’Oréal International Distribution has appointed Wavemaker as its EMEA media agency

Wavemaker appointed L’Oréal International Distribution's EMEA media agency

1 Aug 2024

China's national spirit, Moutai, the world's most valuable spirits brand

1 Aug 2024

Corona Extra reclaims top spot as world's most valuable beer

31 Jul 2024

Image source: Katrine Skrebele from

Trademark dispute strips McDonald's of 'Big Mac' exclusivity in EU

Janine Hollesen 30 Jul 2024

Adidas' brand sentiment plummets after dropping Bella Hadid

Danette Breitenbach 29 Jul 2024

Source: © PYMNTS Major sporting events such as the Uefa Euros and the Paris Olympics are are expected to drive economic growth in 2024

Live events, like Paris Olympics, 1 of 5 trends shaping consumer spending

25 Jul 2024

Adidas' Olympics retro campaign steps into controversy

Danette Breitenbach 23 Jul 2024

CrowdStrike Falcon glitch disrupts global services across sectors

CrowdStrike Falcon glitch disrupts global services across sectors

Lindsey Schutters 19 Jul 2024

Geoff Seeley is the CMO for PayPal. Source: PayPal.

PayPal appoints Geoff Seeley as new CMO amid job cuts

Karabo Ledwaba 27 Feb 2024

Source: user6702303 via

Amazon delivery drones: How the sky could be the limit for market dominance

Renaud Foucart 22 Nov 2023

Farmers work at a farm in Sinfra, Ivory Coast April 29, 2023. REUTERS/Luc Gnago/File Photo

Ivory Coast in fresh stand-off with cocoa buyers over premium

Ange Aboa 27 Oct 2023

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Newcastle United and Adidas forge multi-year partnership

6 Sep 2023

Source: rawpixel.com via

Global food prices rebounds in July

7 Aug 2023

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