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Why keeping your customers is now the smartest growth strategy

Why keeping your customers is now the smartest growth strategy

Cristelle Snyman, Everlytic 10 Jun 2026

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#BehindtheIMC | MENAT Publicis Groupe’s Tahaab Rais: Marketers are the observers of humanity

#BehindtheIMC | MENAT Publicis Groupe’s Tahaab Rais: Marketers are the observers of humanityDanette Breitenbach

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The Kantar BrandZ Most Valuable Global Brands 2026

Kantar The Kantar BrandZ Most Valuable Global Brands 2026

14 May 2026

Africa's constraints can be beautiful opportunities for growth

eatbigfish Africa's constraints can be beautiful opportunities for growth

21 Nov 2025

Publicis West Africa, Moving Walls launch Ghana's first advanced OOH measurement platform

Publicis Groupe Africa Publicis West Africa, Moving Walls launch Ghana's first advanced OOH measurement platform

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Human8 doubles down on AI-enabled consultative power

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eatbigfish Playing it safe is killing your brand

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The fifa World Cup 2026 is predicted to drive $10.5 billion surge in ad spend but ad impact has diminished amid a shifting media landscape (Image supplied)

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How are leading brands harnessing trust and AI to drive growth, create value, and deliver meaningful impact? (Image source: © 123rf )

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On Thursday, 15 January, the world's largest online information resource turned 25 (Image supplied)

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In 2026 the CMO Council reflects on 25 years of an evolving and defining role for the chief marketing officer in the C-Suite (Image source: © CMO Council )

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A Burson study has revealed that companies with the strongest reputations earned nearly five percent ‘Reputation Return’ in shareholder value (Image source: © 123rf )

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Mark Read, former CEO of WPP, has been announced as the chairman of Kantar’s newly formed Board of Directors (Image source: © Kantar Media )

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One in five (21%) creatively awarded ideas are also awarded for effectiveness, says Warc’s Health of Creativity 2025 report based on Warc Rankings analysis. (Image supplied)

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Source: © 123rf Warc Media’s latest Platform Insights by WARC Media provides comprehensive data-driven intelligence on LinkedIn’s advertising landscape

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Warc has revealed insights from the winners of the Cannes Creative Effectiveness Lions 2025 (Image supplied)

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Ogilvy Africa and Brands on a Mission join forces for social impact

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Global OOH media hits $46.2bn in its best year to date

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Human8 names Tim Nguyen product and innovation manager to further advance insight solutions

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Warc study shows growth this year but still downgrade of almost one percentage point

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Warc: “Podcasts are having a moment" - but popularity not translating into ad revenue

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Warc and TikTok's connect media report tells brands to focus on relevance

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Positive portrayals of men in ads boost brand equity and sales

Kantar 19 Nov 2024

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