Leading influencer marketing platform builds Nigerian base for ongoing African growth...
This year, 2019, is a very promising year for the African continent: There is a lot of optimism about the return of the Africa rising sentiment...
New PwC survey dispels myths about women and work...
5 Mar 2015
NEW YORK, US: The Midas Awards, for the World's Best Financial Advertising, announced the award winners for the 2012 competition. This year's Midas Grand Jury awarded one Grand Midas, 26 Gold Ingots, 46 Silver Ingots, and 63 Finalists. The 2012 Midas Awards competition received entries from 28 countries and is reputed to be the only international competition that recognises excellence in financial services communications on a global scale.
21 Dec 2012
NEW YORK, US: Global consumer confidence increased one index point last quarter to 89, while Europe led confidence declines in 24 of the region's 27 measured markets, according to fourth quarter 2011 global consumer confidence findings from Nielsen, a leading global provider of information and insights into what consumers watch and buy.
8 Feb 2012
NEW YORK, US / LONDON, UK: MediaCom has named Fernando Emilio Silva as its new chief executive for Latin America. Fernando, who was previously chairman of Vivaki for Mexico, Central America and the Caribbean, will join the company 1 March 2012.
30 Jan 2012
NEW YORK, US: Global online consumer confidence fell for the seventh consecutive quarter as confidence in 31 of 56 global markets measured declined, according to from Nielsen, a leading global provider of insights and analytics into what consumers watch and buy.
9 Nov 2011
MIAMI, US: The inaugural Festival of Media LatAm 2010 in Miami is said to have been a resounding success, attended by over 500 delegates from the Latin American and global media and marketing community. The winners of the Festival of Media LatAm Awards were announced at the close of the Festival.
29 Oct 2010
MIAMI, US: Latam's jury of advertisers, media specialists and advertising experts has deliberated over work from 44 agencies across 11 countries in Latin America - covering entries from 77 brands in total. A shortlist of 45 entries has been announced.
22 Oct 2010
ATLANTA, US: CNN has announced the launch of a new initiative for journalism students, called CNN iReport University, linked to iReport, the network's user-generated news community.
16 Sep 2010
MONTEVIDEO, URUGUAY: Whiskey and beer are the most popular alcoholic drinks in Uruguay, so Bacardi has to work hard to win market share for its rum-based products. The brand faced the challenge of needing to build awareness and grow sales by creating a campaign to engage young adults within tight budgetary constraints.
3 Aug 2010