Lay’s announces official sponsorship of the Fifa World Cup 26 and Fifa Women’s World Cup 2027 16 Sep 2024
One Club ADC 104th Annual Awards global jury includes 10 creatives from the Middle East and Africa9 Jan 2025
Lay’s announces official sponsorship of the Fifa World Cup 26 and Fifa Women’s World Cup 202716 Sep 2024
Fast-food chains use cute animal toys to market meat to children - new vegan ranges pose a dilemmaKate Stewart and Matthew Cole 24 Jan 2019
'Weather-sensitive' products: adjusting price and promotions to increase salesXavier Rousset, Octavio Escobar and Régis Chenavaz 1 Dec 2017