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SOUTH AFRICA

Barbie at 60: instrument of female oppression or positive influence?

Barbie Millicent Roberts, from Wisconsin US, is celebrating her 60th birthday. She is a toy. A doll. Yet she has grown into a phenomenon. An iconic figure, recognised by millions of children and adults worldwide...

By Gemma Witcomb 11 Mar 2019

SOUTH AFRICA

How alcohol companies are using International Women's Day to sell more drinks to women

Many alcohol companies see International Women's Day as an ideal opportunity to market their products...

By Carol Emslie 8 Mar 2019

SOUTH AFRICA

Consumerism in crisis as millennials stay away from shops

Christmas may seem like a distant memory, but retailers won't forget it in a hurry: it was the worst on the UK high street since 2008...

By Brendan Canavan 25 Jan 2019

SOUTH AFRICA

Fast-food chains use cute animal toys to market meat to children - new vegan ranges pose a dilemma

Being vegan appears to be all the rage in Britain. The news that McDonald's has launched a new plant-based "Happy Meal" for children based on a vegan "wrap" would seem to bear this idea out...

By Kate Stewart and Matthew Cole 24 Jan 2019

GLOBAL

Elevated sensorial experiences drive shoppers back to stores

According to a new global report by in-store media company Mood Media, sensory experiences drive 9 out of 10 shoppers back to stores...

15 Jan 2019

SOUTH AFRICA

Plain packaging for tobacco: what other countries can learn from the UK's experience

Bans on tobacco advertising, promotion, sponsorship and open display in shops in the UK encouraged tobacco companies to make the pack the hero. So they opposed plain packaging and claimed there was no evidence...

By Nathan Critchlow and Danielle Mitchell 4 Jan 2019

SOUTH AFRICA

Accolade announces £1mn investment boost for SA wine brand Kumala

UK wine company Accolade Wines will be investing over £1 million in its South African wine brand Kumala with a new brand creative entitled 'Keep it Kolourful'.

20 Aug 2018

CANADA

Shrinkflation: When less is not more at the grocery store

Most consumers are concerned about the cost of food. We constantly look for bargains and the food industry knows it...

By Sylvain Charlebois 30 May 2018

UNITED KINGDOM

Why the High Street should better harness digital technology - inside its shops

It has become almost fashionable to predict doom and gloom for high street clothes shops. And the outlook can indeed seem bleak...

By Anthony Kent 18 May 2018

GLOBAL

#KFCCrisis: The ABCs of KFC's FCK apology

NEWSWATCH: Last week, KFC London faced a chicken shortage as a result of "operational issues" with new delivery provider, DHL. This led to a temporary shut down of some 700 of its 900 branches - but they quickly crossed the road to the other side of the crisis...

By Leigh Andrews 27 Feb 2018

UNITED KINGDOM

UK retail loyalty programmes suffer from a lack of differentiation

The Retail Loyalty Programmes in the UK 2018 survey has found that UK retail loyalty programme operators are struggling to bring fresh ideas to the programme benefit mix...

20 Feb 2018

SOUTH AFRICA

The modern marketer is a connected one

In the 1970s, people were served about 300 ads a day. Today it's about 5,000 ads a day. It's a product-polluted world with smart consumers, where it's no longer about differentiation, but about multiple and meaningful connections, says Carmen Murray, founder of Boo-Yah!...

By Jessica Tennant 2 Feb 2018

GLOBAL

Has the digital era changed the luxury game for good?

The digital age poses challenges for all brands in every sector, and yet for the luxury market, the conundrum is a particularly tricky one...

By Megan Bowman 19 Jan 2018

SWEDEN

H&M removes 'black boy' ad after racism accusation

Swedish clothing giant Hennes and Mauritz on Monday apologised and removed an advertisement of a black child after the company was accused of being racist...

9 Jan 2018

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