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![Lidl's global holiday campaign was created by BBDO Germany and its chief creative officer, South African-born Jonathan Deeb and Academy Award-winning filmmaker Tom Hooper (Image supplied)](https://biz-file.com/c/2411/756727-240x130.jpg?2)
![Source: © 123rf People are increasingly seeking depth, authenticity, and sensory richness in their experiences, aiming to engage with the world in meaningful ways. this is one of five macro trends identified by the Accenture Life Trends 2025 report](https://biz-file.com/c/2410/755029-240x130.jpg?1)
![Source: © Avid Following a settlement, the details of which have not been disclosed, Unilever has been dropped from the lawsuit by X](https://biz-file.com/c/2410/754382-240x130.jpg?3)
![Source: © 123rf Nivea has launched Nivea Connect, a global social mission to combat social isolation and promote meaningful connections](https://biz-file.com/c/2409/752466-240x130.jpg?2)
![Nike shakes up leadership in efforts to revive sales](https://biz-file.com/c/2409/751804-240x130.jpg?5)
![Source: © Econoimic Times L’Oréal International Distribution has appointed Wavemaker as its EMEA media agency](https://biz-file.com/c/2407/746043-240x130.jpg?2)
![China's national spirit, Moutai, the world's most valuable spirits brand](https://biz-file.com/c/2407/746050-240x130.jpg?2)
![Source: © Brand Finance Corona Extra has reclaimed the title of the world’s most valuable beer brand, followed by Heineken and Budweiser](https://biz-file.com/c/2407/745937-240x130.png?2)
![Source: © Anne of Carversville Negative social media conversations on Adidas’ decision to drop supermodel Bella Hadid from its SL72 campaign have led to its brand sentiment plummeting](https://biz-file.com/c/2407/745605-240x130.png?3)
![Source: © PYMNTS Major sporting events such as the Uefa Euros and the Paris Olympics are are expected to drive economic growth in 2024](https://biz-file.com/c/2407/745324-240x130.jpg?2)
![Adidas' Olympics retro campaign steps into controversy](https://biz-file.com/c/2407/745085-240x130.jpg?5)
![CrowdStrike Falcon glitch disrupts global services across sectors](https://biz-file.com/c/2407/744774-240x130.jpg?5)
![Geoff Seeley is the CMO for PayPal. Source: PayPal.](https://biz-file.com/c/2402/728787-240x130.png?3)
![The brand is launching the trial in the UK. Source: Coca-Cola.](https://biz-file.com/c/2401/725724-240x130.png?3)
![File photo: A woman poses with a cigarette in front of BAT (British American Tobacco) logo in this illustration taken 26 July 2022. Reuters/Dado Ruvic/Illustration/File Photo](https://biz-file.com/c/2312/723430-240x130.jpg?2)
![Amazon delivery drones: How the sky could be the limit for market dominance](https://biz-file.com/c/2311/720306-240x130.jpg?2)
![Ivory Coast in fresh stand-off with cocoa buyers over premium](https://biz-file.com/c/2310/717296-240x130.jpg?2)
![Source:](https://biz-file.com/c/2309/711380-240x130.jpg?7)
![Global food prices rebounds in July](https://biz-file.com/c/2308/708063-240x130.jpg?2)
![Source:](https://biz-file.com/c/2307/706259-240x130.jpg?7)
![Cocoa prices hit highest in 12 years in New York](https://biz-file.com/c/2307/706120-240x130.jpg?2)
![High domestic food prices threaten vulnerable countries - FAO](https://biz-file.com/c/2307/705276-240x130.jpg?3)
![New OECD-FAO report maps future trends in global food production, trade](https://biz-file.com/c/2307/704803-240x130.jpg?3)
![Source:](https://biz-file.com/c/2306/703856-240x130.jpg?3)
![Source: © The Star Nando's in the UK is facing a backlash after stating it is adopting a cashless model](https://biz-file.com/c/2306/703708-240x130.jpg?1)
![Source: Supplied. Sherilyn Kamga, senior strategic finance analyst at Talend.](https://biz-file.com/c/2306/703223-240x130.jpg?9)
![Source: Instagram.](https://biz-file.com/c/2306/703123-240x130.png?3)
![Source: Supplied.](https://biz-file.com/c/2306/703008-240x130.jpg?5)
![Pharrell Williams sparks joy with his first Louis Vuitton Men's Wear Collection](https://biz-file.com/c/2306/702699-240x130.png?7)
![Source: © Pharmacy Business All 237 Lloyds Pharmacy branches located in Sainsbury’s in the UK will cease operation by the end of business today](https://biz-file.com/c/2306/701746-240x130.jpg?2)
![Diageo CEO Ivan Menezes dies shortly before retirement](https://biz-file.com/c/2306/700940-240x130.jpg?1)
![Jared Carver named new Converse CEO](https://biz-file.com/c/2306/700155-240x130.jpg?1)
![Big senior leadership shakeup at Nike](https://biz-file.com/c/2305/699494-240x130.jpg?3)
![Luxury retail execs bullish about rising revenues](https://biz-file.com/c/2305/699322-240x130.jpg?1)
![Global e-commerce transactions predicted to hit $8tn by 2027](https://biz-file.com/c/2305/698746-240x130.jpg?3)
![Tadeu Marroco, new chief executive of BAT. Source: Supplied](https://biz-file.com/c/2305/698050-240x130.jpg?3)
![Puma inks exclusive multi-year licensing deal with Formula 1](https://biz-file.com/c/2305/697053-240x130.jpg?3)
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![Source: The Good Things Guy Re.Bag.Re.Use was the only winner from Africa in the Global Alliance World Public Relations and Communication Awards 2024](https://biz-file.com/c/2411/759304-300x156.jpg?4)
Marketing & MediaRe.Bag.Re.Use: Africa's only winner at the Global Alliance World PR and Communication Awards 2024
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![AB InBev is the official beer partner of Fifa Club World Cup 2025 (Image supplied)](https://biz-file.com/c/2411/759032-300x156.jpg?1)
![Source: © Coca-Cola Company For many, seeing Coca-Cola’s Holidays Are Coming advert signals the symbolic beginning of the festive season, but this year the brand’s iconic advert sparked a different reaction as fans spotted the small disclaimer that reads, “created by Real Magic AI”](https://biz-file.com/c/2411/758675-300x156.png?2)
Marketing & MediaCoca-Cola's iconic Holiday Magic advert created by AI leaves fans feeling sick
22 Nov 2024
![Lidl's global holiday campaign was created by BBDO Germany and its chief creative officer, South African-born Jonathan Deeb and Academy Award-winning filmmaker Tom Hooper (Image supplied)](https://biz-file.com/c/2411/756727-300x156.jpg?2)
![Source: © 123rf People are increasingly seeking depth, authenticity, and sensory richness in their experiences, aiming to engage with the world in meaningful ways. this is one of five macro trends identified by the Accenture Life Trends 2025 report](https://biz-file.com/c/2410/755029-300x156.jpg?1)
Marketing & Media5 global macro trends and consumer insights from the Accenture Song's Life Trends 2025 report
22 Oct 2024
![Source: © Avid Following a settlement, the details of which have not been disclosed, Unilever has been dropped from the lawsuit by X](https://biz-file.com/c/2410/754382-300x156.jpg?3)
Marketing & MediaIs Elon Musk winning the legal war or losing the ad battle as Unilever and X settle
Danette Breitenbach 16 Oct 2024
![Source: © 123rf Nivea has launched Nivea Connect, a global social mission to combat social isolation and promote meaningful connections](https://biz-file.com/c/2409/752466-300x156.jpg?2)
Marketing & MediaNivea Connect combats growing social isolation, promotes meaningful connections
30 Sep 2024
![Nike shakes up leadership in efforts to revive sales](https://biz-file.com/c/2409/751804-300x156.jpg?5)
![Source: © Econoimic Times L’Oréal International Distribution has appointed Wavemaker as its EMEA media agency](https://biz-file.com/c/2407/746043-300x156.jpg?2)
Marketing & MediaWavemaker appointed L’Oréal International Distribution's EMEA media agency
1 Aug 2024
![China's national spirit, Moutai, the world's most valuable spirits brand](https://biz-file.com/c/2407/746050-300x156.jpg?2)
![Source: © Brand Finance Corona Extra has reclaimed the title of the world’s most valuable beer brand, followed by Heineken and Budweiser](https://biz-file.com/c/2407/745937-300x156.png?2)
![Source: © Anne of Carversville Negative social media conversations on Adidas’ decision to drop supermodel Bella Hadid from its SL72 campaign have led to its brand sentiment plummeting](https://biz-file.com/c/2407/745605-300x156.png?3)
Marketing & MediaAdidas' brand sentiment plummets after dropping Bella Hadid
Danette Breitenbach 29 Jul 2024
![Source: © PYMNTS Major sporting events such as the Uefa Euros and the Paris Olympics are are expected to drive economic growth in 2024](https://biz-file.com/c/2407/745324-300x156.jpg?2)
Marketing & MediaLive events, like Paris Olympics, 1 of 5 trends shaping consumer spending
25 Jul 2024
![Adidas' Olympics retro campaign steps into controversy](https://biz-file.com/c/2407/745085-300x156.jpg?5)
Marketing & MediaAdidas' Olympics retro campaign steps into controversy
Danette Breitenbach 23 Jul 2024
![CrowdStrike Falcon glitch disrupts global services across sectors](https://biz-file.com/c/2407/744774-300x156.jpg?5)
![Geoff Seeley is the CMO for PayPal. Source: PayPal.](https://biz-file.com/c/2402/728787-300x156.png?3)
![The brand is launching the trial in the UK. Source: Coca-Cola.](https://biz-file.com/c/2401/725724-300x156.png?3)
Marketing & MediaCoca-Cola tests label-less Sprite bottles in the UK for enhanced recycling
Karabo Ledwaba 30 Jan 2024
![File photo: A woman poses with a cigarette in front of BAT (British American Tobacco) logo in this illustration taken 26 July 2022. Reuters/Dado Ruvic/Illustration/File Photo](https://biz-file.com/c/2312/723430-300x156.jpg?2)
LegalNigerian competition watchdog fines British American Tobacco $110m
MacDonald Dzirutwe 28 Dec 2023
![Amazon delivery drones: How the sky could be the limit for market dominance](https://biz-file.com/c/2311/720306-300x156.jpg?2)
Logistics & TransportAmazon delivery drones: How the sky could be the limit for market dominance
Renaud Foucart 22 Nov 2023
![Ivory Coast in fresh stand-off with cocoa buyers over premium](https://biz-file.com/c/2310/717296-300x156.jpg?2)
![Source:](https://biz-file.com/c/2309/711380-300x156.jpg?7)
![Global food prices rebounds in July](https://biz-file.com/c/2308/708063-300x156.jpg?2)
![Source:](https://biz-file.com/c/2307/706259-300x156.jpg?7)
![Cocoa prices hit highest in 12 years in New York](https://biz-file.com/c/2307/706120-300x156.jpg?2)
![High domestic food prices threaten vulnerable countries - FAO](https://biz-file.com/c/2307/705276-300x156.jpg?3)
![New OECD-FAO report maps future trends in global food production, trade](https://biz-file.com/c/2307/704803-300x156.jpg?3)
![Source:](https://biz-file.com/c/2306/703856-300x156.jpg?3)
RetailChocolate-making ingredient cocoa hits highest price in 46 years
Maytaal Angel and Marcelo Teixeira 29 Jun 2023
![Source: © The Star Nando's in the UK is facing a backlash after stating it is adopting a cashless model](https://biz-file.com/c/2306/703708-300x156.jpg?1)
![Source: Supplied. Sherilyn Kamga, senior strategic finance analyst at Talend.](https://biz-file.com/c/2306/703223-300x156.jpg?9)
![Source: Instagram.](https://biz-file.com/c/2306/703123-300x156.png?3)
![Source: Supplied.](https://biz-file.com/c/2306/703008-300x156.jpg?5)
![Pharrell Williams sparks joy with his first Louis Vuitton Men's Wear Collection](https://biz-file.com/c/2306/702699-300x156.png?7)
![Source: © Pharmacy Business All 237 Lloyds Pharmacy branches located in Sainsbury’s in the UK will cease operation by the end of business today](https://biz-file.com/c/2306/701746-300x156.jpg?2)
![Diageo CEO Ivan Menezes dies shortly before retirement](https://biz-file.com/c/2306/700940-300x156.jpg?1)
![Jared Carver named new Converse CEO](https://biz-file.com/c/2306/700155-300x156.jpg?1)
![Big senior leadership shakeup at Nike](https://biz-file.com/c/2305/699494-300x156.jpg?3)
![Luxury retail execs bullish about rising revenues](https://biz-file.com/c/2305/699322-300x156.jpg?1)
![Global e-commerce transactions predicted to hit $8tn by 2027](https://biz-file.com/c/2305/698746-300x156.jpg?3)
![Tadeu Marroco, new chief executive of BAT. Source: Supplied](https://biz-file.com/c/2305/698050-300x156.jpg?3)
![Puma inks exclusive multi-year licensing deal with Formula 1](https://biz-file.com/c/2305/697053-300x156.jpg?3)
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