Marketing & Media News South Africa

Meanwhile, the Advertising Regulatory Board has done some weapons-grade 'virtue signalling' by banning a radio ad for Volkswagen's Amarok bakkie...

Social media is filled with opinions and debate around countless issues. As a result, Black Twitter in South Africa has become one of the most influential communities whose impact has the power to sway public opinion across the social web...

Meltwater tracked and analysed conversations surrounding the Zozibini Tunzi winning the Miss Universe pageant...

A new CMO report points to the growing need for customer trust to influence every corporate decision and customer engagement across every digital and physical channel. It calls for marketing, IT, legal and operations to adopt a privacy-first culture...

Journalists are contending with fewer resources and a host of challenges, including receiving more PR pitches than ever...

Digitas Liquorice appointed Carla Worth as its new deputy managing director earlier this year, and announced that she will steer the agency through its next phase of growth while further entrenching digital innovation for brands...