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Marketing & Media South Africa

Today's top stories
What's going on behind the scenes at the Mail & Guardian?

The Mail & Guardian's been making headlines for a number of worrying reasons lately...

Read more >>



"Yes, baby, yes!" Faking customer experience almost always ends in separation

Johan Botha

Before we can understand the faking of customer experience by brands, we actually need to define customer experience correctly...

Read more >>



Marketing to the youth in South Africa: Changing the rules of engagement

Mike dos Santos

In terms of segment size and buying power, the "youth market" are of great significance to marketers, with roughly half of South Africa's population being under the age of 24 and the most recent annual spend for consumers aged 8-23 being estimated at around R111bn...

Read more >>





Marketing
Yahoo marketing chief leaves for entertainment studio
SAN FRANCISCO - Yahoo said on Friday that marketing chief Kathy Savitt is leaving to take a job heading a digital team at television and film industry studio STX Entertainment... read more>>
Marketing directors want authenticity from agencies
Despite 'the pitch' being often regarded as the necessary evil of the industry, it is too vital for haphazard attention-especially when specific tools and skills are available from seasoned pitch specialists to guide agencies in sharpening their credentials for a pitch-perfect win... read more>>
The ultimate tips for marketers to increase leads and revenue - free e-book

Issued by Knowledge Resources

Discover the 30 greatest B2B lead generation tips, tricks and ideas - your complimentary guide by Incite!... read more>>



Advertising
Tickets available for Assegai Awards
The DMASA Assegai Integrated Marketing Awards will be held at Room 5 in Rivonia on Thursday, 12 November 2015, under the theme 'black and gold'... read more>>
What advertising research is...

Chris Brewer

Hennie Klerck, many years ago, opened a SAMRA convention with the comment: "We see more differences in people today... in terms of values, motivations, lifestyles and behaviour and these differences are increasing. It therefore seems to me that in this climate of change, the age of people, their demographic profile and other factors are no longer relevant. When planning a campaign, what a person is, seems to me to be less important than how a person thinks."... read more>>
CSI
EC Department of Health backs Big Walk for Cancer

Issued by Algoa FM

Dr Singilizwe Moko, the Eastern Cape Department of Health's General Manager for District Health Services, announced a three-year partnership with Algoa FM at the launch of the Big Walk for Cancer... read more>>
Stoan Seate to honour Dr Ruth Mompati with the second instalment of Ikgate Motlhala cycling campaign

Issued by Seven Colors Communications

Hot on the heels of a successful seven-day cycling debut from Gauteng to Bokone Bophirima earlier this year, the second edition of Ikgate Motlhala cycling campaign returns from 28 September to 2 October... read more>>
Sales of Nothing to Lose 3 break all international records at launch in South Africa

Issued by Universal Church of the Kingdom of God

More than fifty thousand people filled the Cathedral and three adjacent parking areas surrounding the Universal Church in Diepkloof, Soweto, for the much anticipated launch of Nothing to Lose 3... read more>>
Design
Business of Design conference features Jim Brett, West Elm
A passionate advocate of South African craft and design, West Elm president Jim Brett will present at Business of Design's Cape Town conference, 7-8 October 2015, at the Inner City Ideas Cartel, 71 Waterkant Street... read more>>
Exhibitions
The Association of African Exhibition Organisers hosts their first ever Exhibitor Training Day

Issued by Thebe Reed Exhibitions

AAXO has arranged an Exhibitor Training Day on Maximising the Power of Exhibitions. To be held on 14 October at the Ticketpro Dome, the event is exclusively for exhibitors linked to AAXO members and will be free of charge, on invitation only... read more>>
OOH
ProActive launches highly anticipated PMG Training Academy

Issued by Provantage Media Group

The newly launched PMG Training Academy is a training programme for individuals wanting to embark on a career in marketing, and for brands in need of professional, skilled, knowledgeable brand ambassadors... read more>>
PR & Communications
Top tips for classy communication

Sarah Heuer

Learn from the likes of Churchill and Martin Luther King, and you'll soon be on your way to realising the dream... read more>>
Promotions
Absa takes graduates to the next level of banking

Issued by TLC Marketing Worldwide

Absa has teamed up with industry specialists TLC Marketing to reward graduates who open a Gold Graduate Account as they start out their careers... read more>>
Recruitment
Careers24 hits key milestone of two million jobseeker profiles

Issued by Careers24

Careers24 has successfully grown their candidate profile base by over 65% in the last year - that takes their total number of jobseekers to a massive two million candidates, from a previous 1.2 million... read more>>
Research
South Africa falls further in Economic Freedom rankings
The Economic Freedom of the World: 2015 Annual Report shows that South Africa has dropped further in ranking to 96 out of the 157 countries and territories included in the report... read more>>
Social Media
Bonang's menage a twar

Leonie Wagner

As if the home wrecker label placed on Mzansi's "It Girl" Bonang Matheba was not enough, she was dubbed "The Side chick [mistress] of Africa" on Twitter... read more>>
Facebook's Blueprint extends into foreign language markets
Facebook's Blueprint eLearning courses, launched in March 2015, are currently available in English. By the end of September, courses will be available in Korean and Simplified Chinese. In October, courses will be translated in Japanese, German, Spanish and Portuguese... read more>>
Students left in lurch by WhatsApp exam leak

Prega Govender

The Department of Higher Education has launched a top-level probe into how several exam papers were leaked to candidates through WhatsApp just days before they were written... read more>>
International
US regulator clears Nokia acquisition of Alcatel-Lucent
HELSINKI - Finnish telecom group Nokia announced on Monday it has received all US regulatory approvals needed for its proposed acquisition of Alcatel-Lucent, taking a step closer towards creating the world's biggest supplier of mobile phone network equipment... read more>>
Talent key talking point at Spikes Asia
Enabling the region's ongoing creative evolution has emerged as a defining theme from the 2015 Spikes Asia Festival of Creativity programme... read more>>
Ideal Group merges with WPP
More International
New business
  • Red Carpet Concepts wins Webersburg account - more info
  • Bistro Michel appoints JAG Communications - more info

More accounts  Submit a New account
Jobs offered
Digital Sales Executive - Johannesburg
Student BrandsStudent Brands is a youth marketing company specialising in influencing student buying behaviour through our print and digital platforms which are all measureable. Read more >>


Community Manager Specialist - Johannesburg
Student BrandsStudent Brands is a youth marketing company specialising in influencing student buying behaviour through our print and digital platforms and we seek for a skilled community manager to join us. Read more >>


Marketing and Sales Position - Johannesburg
UDM InternationalFull in-house training is provided by our qualified training department. The quality assurance division provides continual feedback and coaching to enhance sales and communication skills. Read more >>

Marketing Manager - Somerset West, Cape Town
Tanzania-Experience, a Tanzanian-based tour operator is seeking a bilingual (English and German) marketing manager to join the sales and marketing team in Somerset West/Cape Town. Read more >>

Digital Designer - Cape Town
Tokai based content agency is searching for a vibrant and creative digital designer. The candidate will be responsible for updating our current digital assets and creating new and exciting digital projects. Read more >>



New events to diarise
Adobe InDesign's Digital Publishing Suite
AAA School of Advertising - 19 Sep 2015 to 14 Nov 2015, Johannesburg

Digital design and coding - mobile/tablet/desktop
AAA School of Advertising - 21 Sep 2015 to 18 Nov 2015, Johannesburg

Practical advertising, marketing and media
NGOLA Consultancy ZA - 24 Sep 2015, Johannesburg

iLead Training social media course
iLead Training - 28 Sep 2015 to 29 Sep 2015, Pretoria

Adobe Illustrator CC
AAA School of Advertising - 28 Sep 2015 to 21 Oct 2015, Johannesburg

rAge - really Awesome gaming expo
Wild Blue Media - 9 Oct 2015 to 11 Oct 2015, Johannesburg

Traffic/agency operations workshop
AAA School of Advertising - 16 Oct 2015, Johannesburg

The B2B marketing planning masterclass
Marketec Holdings - 22 Oct 2015, Johannesburg

Social Selling - Grow Your Business on LinkedIn
LinkedIncome - 5 Nov 2015, Johannesburg

The Business Excellence Forum and Awards
ActionCOACH SA - 5 Nov 2015 to 6 Nov 2015, Johannesburg

Upcoming events
IDC's Enterprise Mobility Roadshow
International Data Coporation (IDC) - 16 Sep 2015, Johannesburg

BizTrends 2015 Imbizo
17 Sep 2015, Sandton, Johannesburg

Project management for non project managers
PRISA - 17 Sep 2015 to 18 Sep 2015, Johannesburg

Quotes
Miyamoto Mursashi
"If you do not look at things on a large scale, it will be difficult to master strategy."

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