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Biz Takeout's

Episode 183: The rapid evolution of Customer Experience Management and the CEM Africa Summit.

Date: 28 Jul 2016
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Four things you can learn from Afrillennial smartphone preferences

There's more to the youth's product choices than meets the eye and one industry that has the most tell-tale signs about the youth market is the mobile industry...

24 Jun 2016

Youth employment trends in East Africa

Youth-led research shows young Africans still face many obstacles when entering the labour market...

21 Jun 2016

#YouthMonth: Seven tips for minding the gap with Afrillennials

Do you find yourself asking "What would Google do?" in your endeavour to understand Afrillennials (African Millennials) in the workplace? You don't have to unless you're hiring the 1% of the 1% of the 1% of brilliant millennials around the globe...

3 Jun 2016

Digital literacy skills for Africa's youth

SAP to train more than 150,000 youth in 30 African countries in digital skills, including coding...

17 May 2016

The six Africa youth trends you can't ignore

Six trends that reflect the new attitudes and changing priorities of African youth in 2016...

11 May 2016

[Secrets of success] Good old-fashioned values and service deliver winning formula

At last years' Financial Mail Annual Ad Focus Awards, HDI Youth Marketeers were awarded the Partnership Award for their work with Pick n Pay...

By Ann Nurock 10 Mar 2016

@Marketing4Youth #Africa

Brands should have a bad case of FOMO* when it comes to marketing to the youth in Africa, because if you engage with the youth market now, you could potentially have a customer for life...

By Charles Foster and Ilse Dinner, Issued by Millward Brown 8 May 2015

Engaging with connected consumers - Part 2

It took 14 years to sell 40 million laptops, but only four years to sell 40 million tablets...

By Danette Breitenbach 12 Feb 2015

How to react when making market research mistakes

WASHINGTON DC, US: In each stage of the market research process, there are common mistakes that can be made. So how should you handle them?

By Caitlin Stewart, courtesy Ashlan Bonnell 9 Jan 2015

Five struggles of a market researcher

WASHINGTON DC, US: The process of conducting market research isn't always easy, nor is the job of a market researcher. Here are five factors you should consider when gatthering data...

By Caitlin Stewart, courtesy Ashlan Bonnell 31 Dec 2014

CMO Council: Chief marketer confidence at all-time high

SAN JOSE, US: The global marketing economy is robust and picking up pace, according to the Chief Marketing Officer (CMO) Council's eighth 'State of Marketing' report, just released...

20 Aug 2014

The state of the nation: Advertising in Africa

Is Africa the Dark Continent when it comes to the advertising industry? On the contrary, says Alan Edgar, Regional Creative Director, Ogilvy Africa and one of regional judges for African and Middle Eastern categories at this year's Loeries. It's alive and vibrant, but in dire need of world-class tertiary training institutions to tap into that potential.

By Staff Reporter 21 Sep 2013

Y&R: I have an agency...

Y&R is committed to having 20 agencies on the African continent by 2015. Leading the charge to achieve this is Yossi Schwartz, chairman of Y&R South Africa.

By Danette Breitenbach 5 Sep 2013

[Cannes Lions 2013] Cannes Lions introduces Lions Health

CANNES, FRANCE: The Cannes Lions International Festival of Creativity is set to launch Lions Health next year, a new two-day independent festival and awards celebrating creative communications in healthcare, wellness and sustainability.

13 Jun 2013

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