Consumer Confidence Survey: Economy again top global concern

NEW YORK, US: Global online consumer confidence fell for the seventh consecutive quarter as confidence in 31 of 56 global markets measured declined, according to from Nielsen, a leading global provider of insights and analytics into what consumers watch and buy. 9 Nov 2011 09:36

Brand Africa Forum to present first Brand Africa 100 awards

Pan-African consumers can now vote for their most admired and valued brands in the inaugural Brand Africa 100 Awards, which coincides with the second annual Brand Africa Forum. The continent's most valued brands will be revealed at an awards ceremony on Thursday, 29 September 2011 at Sandton Convention Centre, Johannesburg, South Africa . 15 Sep 2011 14:25

Loerie Awards adds PR category for 2011

The Loerie Awards has introduced a PR category to this year's awards. Public Relations Industry of Southern Africa (PRISA) spokesperson Bridget von Holdt believes the move is indicative of the importance of strategic communication in the overall communication mix and that the inclusion of PR exposes other industries to the real value of strategic communication and its vital role in brand management. 20 Apr 2011 13:11

Tickets on sale for 2011 Loeries

Tickets for The 33rd Annual Loerie Awards are on sale as of 12pm today, Monday, 18 April 2011. The festival weekend, hosted in Cape Town, will take place from 16-18 September. Tickets can be booked on the Loeries website via the new electronic booking system. 18 Apr 2011 10:32

Red carpet treatment for Loeries

In line with international festivals, the 33rd Annual Loerie Awards have upscaled and this year the festival weekend, 16-18 September 2011, features black tie affairs, with red carpet, at its new venue, the Cape Town International Convention Centre (CTICC). Tickets to the awards ceremonies are limited to 1500 per night and an additional 1000 tickets will be available for the Official Party. 6 Apr 2011 08:59

Loeries 2011 opens for entries, categories revised

The Loerie Awards launched its 2011 campaign, Tuesday 15 March 2011, entitled "Don't hate. Create", created by Draftfcb and supported by a mobisite and specially developed augmented reality apps, linking digital technology to the printed media, along with a revamp of its award categories. 15 Mar 2011 13:19

2011 Maputo International Ad Festival set for May

The sixth Maputo International Advertising Festival will take place from 25-27 May 2011, AMEP - the Mozambican Marketing, Advertising and Public Relations Association announced yesterday. The festival recognises advertising agencies, producers and communications companies worldwide especially from Africa and the Indian Ocean regions. 23 Feb 2011 07:22

Unfair advertising practice by Tanzanian government

Outdoor advertising companies have been ordered to remove their billboards from all regions in the Tanzanian Roads (Tanroads) reserve after the agency, within the Ministry of Infrastructure Development, appointed two local outdoor companies with exclusive rights for outdoor development across these regions. 23 Sep 2009 08:10

Google gets on board for Kenya's tourism industry

[Carole Kimutai] Kenya's struggling tourism sector will receive a boost following an announcement by Google to promote tourism in Africa through online marketing tools by providing free advertisement vouchers to African organisations to market their businesses in an online environment. 27 Feb 2008 08:52

Arrive Alive campaign in Uganda drives the message home

The Arrive Alive road safety campaign in Uganda was initiated as a vehicle to emphasize safe driving practices and reduce the number of accidents on Uganda's roads over the festive season. The integrated media campaign included radio, press and outdoor. 10 Jan 2008 07:20

African nations agree to $1 billion Indian satellite project

A critical mass of countries are signing on to a plan for India to invest $1 billion in the Pan-African e-Network satellite project, a joint initiative with the Africa Union aimed at developing the region's information and communication technology (ICT) infrastructure. 30 Nov 2007 12:04

Harnessing Africa's dynamic potential

Africa is an entire continent crammed with potential and possibilities. This is the view of the Switch Group – one that it is already acting on, with a new branch office in Kenya and another planned for Nigeria. 20 Nov 2007 11:42

Men first! (But the ladies can take a peep as well)

[Carole Kimutai] The first men's lifestyle magazine ADAM has caused quite in Nairobi. CAROLE KIMUTAI caught up with ADAM editor - Oyunga Pala 15 Oct 2007 06:14

Outdoor advertising gives ZIFF extra zip

The Zanzibar International Film Festival (ZIFF), established in 1997, is a unique initiative for the sustained preservation and development of the region's rich cultural heritage and the work of contemporary artists. Outdoor advertising forms a major component in promoting the event. 30 Aug 2007 11:24