Social Media Manager - 5* Luxury Lodges

Overview:

Join the wild side of luxury and embark on this exciting marketing opportunity at Thornybush - where wildlife nestled in the Greater Kruger meets world-class luxury.

As our Social Media Manager, you will manage content creation and curation on social media channels, ensuring our brand is compelling and consistent across all social media platforms.


Responsibilities:

• Manage social media channels such as, but not limited to Instagram, Facebook, TikTok, LinkedIn, YouTube
• Create content and manage the content library
• Create social media calendars
• Co-ordinate marketing related stays
• Digital advertising i.e. support ad campaigns and monitor performance
• Monitor guest reviews
• Social media community management
• Reputation management
• Trend analysis and reporting
• Collaborate with sales, marketing and reservations teams
• Adhoc marketing related tasks

Experience and qualifications required:

• Ideally 2–3 years of hands-on experience in managing multiple social media accounts for a brand, preferably in the travel, lifestyle, or hospitality industry
• Relevant tertiary qualification
• An understanding of the luxury travel space and an appreciation for safari aesthetics

Skills required:

• Canva
• Adobe Suite
• Basic video/reel editing
• Excellent copywriting and communication skills
• Project management tools such as Asana (or similar)
• Familiar with OTAs + review platforms
• Proficiency in scheduling tools like Later, Hootsuite, or Meta business suite
• Confidence using social media tools such as, but not limited to Instagram Reels and TikTok-style video tools
• Understanding of performance analytics and insights (Meta Insights, Google Analytics, etc.)

Other Requirements:

• Valid driver’s license
• Clear criminal record

[Please note this is a full-time remote position, with travelling required occasionally]

Posted on 15 Sep 08:07, Closing date 11 Nov