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South Africa

Results for psychographics

News

Source:
Marketing & Media
5 marketing lessons from the Taylor Swift and Travis Kelce romance

Angeline Close Scheinbaum 20 Nov 2023

Mzansi's financial savviness surges: Banks must adapt to the shift in customer psychographics
Finance
Mzansi's financial savviness surges: Banks must adapt to the shift in customer psychographics

Sarina de Beer, Issued by Ask Afrika 7 Aug 2023

Why LSM is giving way to SEM - How we live vs. what we have
Marketing & Media
Why LSM is giving way to SEM - How we live vs. what we have

Issued by Provantage 19 Apr 2023

How did Covid pre and post affect what channels consumers consume?
Marketing & Media
How did Covid pre and post affect what channels consumers consume?

Issued by Dentsu 6 Dec 2022

Webinar: Using robust spatial data to benefit from the sizable township economy in South Africa
Marketing & Media
Webinar: Using robust spatial data to benefit from the sizable township economy in South Africa

Issued by AfricaScope/GeoScope 21 Nov 2022

SA's follow through on their plans to shop Black Friday specials
Retail
SA's follow through on their plans to shop Black Friday specials

Issued by Ask Afrika 1 Dec 2021

SA's won't stay away from Black Friday like they did from local government elections
Retail
SA's won't stay away from Black Friday like they did from local government elections

Simone Kakana, Issued by Ask Afrika 17 Nov 2021

Marketers turn to stable research in the midst of large consumer changes
Marketing & Media
Marketers turn to stable research in the midst of large consumer changes

Issued by Ask Afrika 12 Oct 2021

In the beginning, there are questions...
Marketing & Media
In the beginning, there are questions...

Candy Dempers, Issued by MediaHeads 360 28 May 2021

Who are the people most likely to be SA's Covid super-spreaders?
Healthcare
Who are the people most likely to be SA's Covid super-spreaders?

Andrea Rademeyer, Issued by Ask Afrika 13 May 2021

The problem with the generation gap? Marketers keep falling into it
Marketing & Media
The problem with the generation gap? Marketers keep falling into it

Stuart Walsh 11 May 2021

One year into the pandemic: SA shows small signs of recovery on most fronts
Healthcare
One year into the pandemic: SA shows small signs of recovery on most fronts

Issued by Ask Afrika 30 Apr 2021

Like their global compatriots, many South Africans remain fearful of Covid vaccines
Healthcare
Like their global compatriots, many South Africans remain fearful of Covid vaccines

Issued by Ask Afrika 29 Apr 2021

Ask Afrika nominated for 3 prestigious awards at the NSTF Awards
ESG & Sustainability
Ask Afrika nominated for 3 prestigious awards at the NSTF Awards

Issued by Ask Afrika 22 Apr 2021

Your brand will thrive when you empathise with your customers
Marketing & Media
Your brand will thrive when you empathise with your customers

Virginia Alvarez 17 Mar 2021

'Wathint' abafazi, wathint' imbokodo' (You strike a woman, you strike a rock.)
ESG & Sustainability
'Wathint' abafazi, wathint' imbokodo' (You strike a woman, you strike a rock.)

Issued by Ask Afrika 8 Mar 2021

Customer experience within the medical aid industry
Healthcare
Customer experience within the medical aid industry

Sarina de Beer and Dr Amelia Richards, Issued by Ask Afrika 3 Mar 2021

Study finds that not enough South Africans are prepared to be vaccinated against Covid-19
Healthcare
Study finds that not enough South Africans are prepared to be vaccinated against Covid-19

Andrea Rademeyer, Issued by Ask Afrika 19 Feb 2021

Building a buyers persona with psychographics
Marketing & Media
Building a buyers persona with psychographics

16 Feb 2021

To buy or not to buy?
Retail
To buy or not to buy?

Andrea Rademeyer and Dr Amelia Richards, Issued by Ask Afrika 1 Dec 2020

Have our politicians forgotten the legal principle of common cause?
Finance
Have our politicians forgotten the legal principle of common cause?

Andrea Rademeyer, Issued by Ask Afrika 4 Nov 2020

Mask-wearing the new normal, despite its discomfort
Healthcare
Mask-wearing the new normal, despite its discomfort

Andrea Rademeyer & Dr Amelia Richards, Issued by Ask Afrika 29 Oct 2020

Food insecurity in SA takes centre stage
ESG & Sustainability
Food insecurity in SA takes centre stage

Andrea Rademeyer, Issued by Ask Afrika 16 Oct 2020

Covid-19 implications for brand strategists
Marketing & Media
Covid-19 implications for brand strategists

Issued by Ask Afrika 15 Oct 2020

Rising grocery costs are impacting shopper behaviour
Retail
Rising grocery costs are impacting shopper behaviour

Issued by Ask Afrika 7 Oct 2020

TGI: Providing an in-depth understanding of how markets have changed as a result of Covid-19
Marketing & Media
TGI: Providing an in-depth understanding of how markets have changed as a result of Covid-19

Issued by Ask Afrika 15 Sep 2020

The power of PR: 5 ways businesses can create stability through communication
Marketing & Media
The power of PR: 5 ways businesses can create stability through communication

Adam Hunter, Issued by Hook, Line & Sinker 14 Sep 2020

Time for SA to put proactive and ambitious relief measures in place
Finance
Time for SA to put proactive and ambitious relief measures in place

Andrea Rademeyer, Issued by Ask Afrika 3 Sep 2020

Data companies collaborate to advise on SMME recovery strategies
Finance
Data companies collaborate to advise on SMME recovery strategies

Lynette Dicey, Issued by Ask Afrika 25 Aug 2020

Forecasting post-Covid financial behaviours based on lessons from the 2008 financial markets crash
Finance
Forecasting post-Covid financial behaviours based on lessons from the 2008 financial markets crash

Dr Amelia Richards & Sithokozile Dubazane, Issued by Ask Afrika 13 Aug 2020

South Africans on the verge of a lockdown meltdown
Healthcare
South Africans on the verge of a lockdown meltdown

Bernice Joubert and Mariette Croukamp, Issued by Ask Afrika 28 Jul 2020

Covid-19 preventative behaviours: A dangerous game of Russian roulette
Healthcare
Covid-19 preventative behaviours: A dangerous game of Russian roulette

Issued by Ask Afrika 14 Jul 2020

Kagiso Media Radio and Mediamark join forces with AdsWizz to give advertisers unrivalled access to digital audio audiences
Marketing & Media
Kagiso Media Radio and Mediamark join forces with AdsWizz to give advertisers unrivalled access to digital audio audiences

Issued by East Coast Radio 10 Jul 2020

Have we lost the 2020 academic year?
Education
Have we lost the 2020 academic year?

Mariette Croukamp and Bernice Joubert, Issued by Ask Afrika 7 Jul 2020

Being locked down with your killer
Retail
Being locked down with your killer

Dr Amelia Richards and Micaela Mooloo, Issued by Ask Afrika 6 Jul 2020

Virtual launch of the South African Social Media Landscape 2020
Marketing & Media
Virtual launch of the South African Social Media Landscape 2020

Issued by Ornico 3 Jun 2020

Photo by Andrea Piacquadio from .
Marketing & Media
The problem with the generation gap? Marketeers keep falling into it

Stuart Walsh 2 Jun 2020

Influencers hold sway. Or do they?
Marketing & Media
Influencers hold sway. Or do they?

Issued by Dentsu 8 May 2020

How to expand your SA franchise into the rest of Africa
Retail
How to expand your SA franchise into the rest of Africa

12 Aug 2019

How to hyper-personalise your digital communications
ICT
How to hyper-personalise your digital communications

Ross Sibbald 16 May 2019

ABM and inbound marketing: A combined approach
Marketing & Media
ABM and inbound marketing: A combined approach

Alon Fittinghoff 14 May 2019

6 ways to win with CX
Retail
6 ways to win with CX

Eben Esterhuizen 8 Feb 2019

I influence you, therefore, I am!
Marketing & Media
I influence you, therefore, I am!

Graham Deneys, Issued by Dentsu 31 Aug 2018

How to avoid falling prey to a Facebook/Cambridge Analytica-type scandal
ICT
How to avoid falling prey to a Facebook/Cambridge Analytica-type scandal

Ilse van den Berg 26 Mar 2018

The power of cinema advertising: A big screen with a captivated audience
Marketing & Media
The power of cinema advertising: A big screen with a captivated audience

Motheo Matsau 30 Oct 2017

Trevor Hardy
Retail
Could frictionless commerce take away from the shopping experience?

9 Oct 2017

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