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South Africa

Results for Target+Group+Index

News

Ackermans scores double victory at Ask Afrika Icon Brands Awards
Retail
Ackermans scores double victory at Ask Afrika Icon Brands Awards

9 Feb 2024

Polarised consumers do respond to advertising
Marketing & Media
Polarised consumers do respond to advertising

Issued by Ask Afrika 16 Oct 2023

Mzansi's financial savviness surges: Banks must adapt to the shift in customer psychographics
Finance
Mzansi's financial savviness surges: Banks must adapt to the shift in customer psychographics

Sarina de Beer, Issued by Ask Afrika 7 Aug 2023

TikTok shakes up SA social media 'Big Five'
Marketing & Media
TikTok shakes up SA social media 'Big Five'

Issued by Ornico 3 Jul 2023

From local to hyperlocal - Street-level media brightens up urban landscapes
Marketing & Media
From local to hyperlocal - Street-level media brightens up urban landscapes

Issued by Provantage 7 Jun 2023

How age, gender and education are influencing online retail adoption in SA - study
Retail
How age, gender and education are influencing online retail adoption in SA - study

1 Mar 2023

Source © Eric Nopanen Radio advertising has by far the lowest CO² emissions of all media
Marketing & Media
Radio - the 'greenest' choice

Patricia Saunders 30 Nov 2022

The importance of humanised targeted marketing within townships has never been stronger
Marketing & Media
The importance of humanised targeted marketing within townships has never been stronger

Issued by Ask Afrika 5 Aug 2022

Source: © Techcabal South Africans are ready to hop on “the metaverse train?
Marketing & Media
Is SA ready for the metaverse train?

30 Jun 2022

Come walk with us and watch your brands grow...
Marketing & Media
Come walk with us and watch your brands grow...

Issued by Keys Communications 15 Dec 2021

SA's follow through on their plans to shop Black Friday specials
Retail
SA's follow through on their plans to shop Black Friday specials

Issued by Ask Afrika 1 Dec 2021

SA's won't stay away from Black Friday like they did from local government elections
Retail
SA's won't stay away from Black Friday like they did from local government elections

Simone Kakana, Issued by Ask Afrika 17 Nov 2021

For richer or poorer - financial habits are not determined by size of wallet
Marketing & Media
For richer or poorer - financial habits are not determined by size of wallet

Issued by Ask Afrika 14 Oct 2021

Marketers turn to stable research in the midst of large consumer changes
Marketing & Media
Marketers turn to stable research in the midst of large consumer changes

Issued by Ask Afrika 12 Oct 2021

Ask Afrika celebrates its 26th birthday with 2 high-level staff appointments
Marketing & Media
Ask Afrika celebrates its 26th birthday with 2 high-level staff appointments

Issued by Ask Afrika 30 Jul 2021

Who are the people most likely to be SA's Covid super-spreaders?
Healthcare
Who are the people most likely to be SA's Covid super-spreaders?

Andrea Rademeyer, Issued by Ask Afrika 13 May 2021

One year into the pandemic: SA shows small signs of recovery on most fronts
Healthcare
One year into the pandemic: SA shows small signs of recovery on most fronts

Issued by Ask Afrika 30 Apr 2021

Like their global compatriots, many South Africans remain fearful of Covid vaccines
Healthcare
Like their global compatriots, many South Africans remain fearful of Covid vaccines

Issued by Ask Afrika 29 Apr 2021

Ask Afrika nominated for 3 prestigious awards at the NSTF Awards
ESG & Sustainability
Ask Afrika nominated for 3 prestigious awards at the NSTF Awards

Issued by Ask Afrika 22 Apr 2021

'Wathint' abafazi, wathint' imbokodo' (You strike a woman, you strike a rock.)
ESG & Sustainability
'Wathint' abafazi, wathint' imbokodo' (You strike a woman, you strike a rock.)

Issued by Ask Afrika 8 Mar 2021

Customer experience within the medical aid industry
Healthcare
Customer experience within the medical aid industry

Sarina de Beer and Dr Amelia Richards, Issued by Ask Afrika 3 Mar 2021

Study finds that not enough South Africans are prepared to be vaccinated against Covid-19
Healthcare
Study finds that not enough South Africans are prepared to be vaccinated against Covid-19

Andrea Rademeyer, Issued by Ask Afrika 19 Feb 2021

To buy or not to buy?
Retail
To buy or not to buy?

Andrea Rademeyer and Dr Amelia Richards, Issued by Ask Afrika 1 Dec 2020

The robust travel culture of Jacaranda FM listeners
Marketing & Media
The robust travel culture of Jacaranda FM listeners

Issued by Jacaranda FM 24 Nov 2020

Have our politicians forgotten the legal principle of common cause?
Finance
Have our politicians forgotten the legal principle of common cause?

Andrea Rademeyer, Issued by Ask Afrika 4 Nov 2020

Mask-wearing the new normal, despite its discomfort
Healthcare
Mask-wearing the new normal, despite its discomfort

Andrea Rademeyer & Dr Amelia Richards, Issued by Ask Afrika 29 Oct 2020

Food insecurity in SA takes centre stage
ESG & Sustainability
Food insecurity in SA takes centre stage

Andrea Rademeyer, Issued by Ask Afrika 16 Oct 2020

Covid-19 implications for brand strategists
Marketing & Media
Covid-19 implications for brand strategists

Issued by Ask Afrika 15 Oct 2020

Rising grocery costs are impacting shopper behaviour
Retail
Rising grocery costs are impacting shopper behaviour

Issued by Ask Afrika 7 Oct 2020

TGI: Providing an in-depth understanding of how markets have changed as a result of Covid-19
Marketing & Media
TGI: Providing an in-depth understanding of how markets have changed as a result of Covid-19

Issued by Ask Afrika 15 Sep 2020

Time for SA to put proactive and ambitious relief measures in place
Finance
Time for SA to put proactive and ambitious relief measures in place

Andrea Rademeyer, Issued by Ask Afrika 3 Sep 2020

Data companies collaborate to advise on SMME recovery strategies
Finance
Data companies collaborate to advise on SMME recovery strategies

Lynette Dicey, Issued by Ask Afrika 25 Aug 2020

Forecasting post-Covid financial behaviours based on lessons from the 2008 financial markets crash
Finance
Forecasting post-Covid financial behaviours based on lessons from the 2008 financial markets crash

Dr Amelia Richards & Sithokozile Dubazane, Issued by Ask Afrika 13 Aug 2020

South Africans on the verge of a lockdown meltdown
Healthcare
South Africans on the verge of a lockdown meltdown

Bernice Joubert and Mariette Croukamp, Issued by Ask Afrika 28 Jul 2020

Covid-19 preventative behaviours: A dangerous game of Russian roulette
Healthcare
Covid-19 preventative behaviours: A dangerous game of Russian roulette

Issued by Ask Afrika 14 Jul 2020

Have we lost the 2020 academic year?
Education
Have we lost the 2020 academic year?

Mariette Croukamp and Bernice Joubert, Issued by Ask Afrika 7 Jul 2020

Being locked down with your killer
Retail
Being locked down with your killer

Dr Amelia Richards and Micaela Mooloo, Issued by Ask Afrika 6 Jul 2020

Photo by Kon Karampelas on .
Marketing & Media
Facebook remains social platform of choice for marketing - but TikTok is rising fast

11 Jun 2020

The Target Group Index (TGI) data set - Empowering students and business leaders of tomorrow alongside the University of Pretoria
Marketing & Media
The Target Group Index (TGI) data set - Empowering students and business leaders of tomorrow alongside the University of Pretoria

Issued by Ask Afrika 16 Mar 2020

South Africans stick to icon brands in an increasingly complex consumer landscape
Marketing & Media
South Africans stick to icon brands in an increasingly complex consumer landscape

Sarina de Beer, Issued by Ask Afrika 12 Nov 2019

Creating awareness of damaged part-worn tyres key to road safety
Automotive
Creating awareness of damaged part-worn tyres key to road safety

Riaz Haffejee, Issued by Sumitomo Dunlop 28 Oct 2019

Dunlop continuing to build a strong South African heritage on a 130-year foundation
Automotive
Dunlop continuing to build a strong South African heritage on a 130-year foundation

Issued by Sumitomo Dunlop 10 Sep 2019

Consumers choose Dunlop as No.1 brand for the seventh time
Marketing & Media
Consumers choose Dunlop as No.1 brand for the seventh time

Issued by Sumitomo Dunlop 5 Sep 2019

Target Group Index research achieves phenomenal year-on-year revenue growth
Marketing & Media
Target Group Index research achieves phenomenal year-on-year revenue growth

Maria Petousis, Issued by Ask Afrika 24 May 2019

Marketing & Media
Knowledge and emotion are central to the service industry

Issued by Ask Afrika 18 Oct 2018

South Africa's favourite township brands revealed in Ask Afrika's Kasi Star Brands survey
Marketing & Media
South Africa's favourite township brands revealed in Ask Afrika's Kasi Star Brands survey

Issued by Ask Afrika 29 Apr 2019

Marketing & Media
How to harness the power of your target market

Issued by Ask Afrika 8 Mar 2018

SA's favourite township brands - 2019/2020 Kasi Star Brands survey
Marketing & Media
SA's favourite township brands - 2019/2020 Kasi Star Brands survey

29 Apr 2019

The 29 industry winners of the 2018 Ask Afrika Orange Index. Image supplied.
Marketing & Media
2018 Ask Afrika Orange Index winners announced

10 Oct 2018

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