Inspiration appoints new MD

Neale Petersen has been appointed Managing Director of Inspiration. He also comes on board as one of the major shareholders and partners of the agency. Neale was previously Marketing Director of SMART business consulting for just over a year before joining Inspiration. Prior to that he spent 14 years (9 years as Advertising Manager) with National Magazines - now known as Media24 magazines. Neale has an IMM Marketing diploma as well as an IAA Advertising diploma from the AAA School of Advertising.

Thabo Somo has been appointed as Director of Strategic Planning and Research at Inspiration. Thabo also comes on board as one of the major partners and shareholders of the agency. He adds a major BEE component to the agency's credentials. Thabo graduated with a BSocSc degree from UCT before attending the AAA School of Advertising. Thabo then joined one of the largest ad agencies in South Africa. He started his career in advertising as an Account Executive before moving on to become a Strategic Planner and Research Head for over 6 years while cutting his teeth on Distell, BP and Ackermans to name a few major accounts he was involved with.

Troye Patterson, Paul Harrison and Tracey Stern have joined Inspiration as Desk Top Publisher, Graphic Designer and Traffic Manager respectively.