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SABC radio rates increase
SABC Radio Airtime Sales is to post new radio rates from 1 October 2002 for all 15 of their radio stations. The overall increase across the portfolio is 6,44%. "We are happy to announce that we are still well below media inflation and CPI," says Gab Mampone, General Manager of SABC Radio Airtime Sales. "Our high demand time channels were assessed and rate adjustments were made to avoid clutter in these channels especially as we approach our high demand season, thus adding greater value to our advertisers."