Research In brief South Africa

New IFRA Flashlight and special reports

DARMSTADT, GERMANY: IFRA's current research topics are advertising strategies, content management, printing technology projects and Web 3.0. Various reports are now available, from the Flashlight series about latest developments in the media industry, including online content use (ACAP) and Web 3.0, to four new Special Reports dealing with a wide range of different topics, such as semi-commercial quality, printing blanket specifications, multi-channel publishing systems and strategies in the advertising business. IFRA reports are obtainable in various languages, both in print or PDF form, from www.ifra.com/flashlight, www.ifra.com/specialreports and www.ifra.com/wherenews.

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