In this #BehindtheBrandManager feature, we find out more from Justine Cullinan, GM of marketing and brand strategy and communication at the iconic and well-loved South African fast-food chain Nando's.ByRuth Cooper
Nestlé Smarties has announced that its fully recyclable paper packaging offering is now available to the South African market. This comes after Nestlé announced earlier this year that the brand was switching to 100% recyclable paper packaging globally, making Smarties the first global confectionery brand to do so.
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