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‘If you don’t like dark roast, this isn’t the coffee for you’: How exclusionary ads can win over the right customers
Jaclyn L. Tanenbaum and Karen Anne Wallach
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YoungGuns of the Month - April 2009
The results for April 2009 YoungGun of the Month, as judged by Rebecca Carrasco from coleman rasic carrasco, Sydney, are: Professional YoungGun of the Month - Julia Nordlund, Hugo Nissar, Joakim Laabraten and Petra Albrektsson from Åkestamholst Sweden for their Swedish Postal Service idea - Stefan the Swopper. Student YoungGun of the Month - Gustav Johansson, Erik Hogfeldt, Petter Hernmarck from Berghs School of Communication, Sweden for their Ebay Offers idea.
