What you need to know about the new direct marketing guidance note
Nadine Mather and Chloë Loubser
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2008 SAARF LSM workshops
Due to the ongoing interest in the SAARF Universal Living Standards Measure, SAARF is arranging SU-LSM workshops in Johannesburg, Cape Town and Durban again this year to cover history/development of LSM; early LSM; 1993/95/2000 LSM; and new SAARF Universal LSM. All attendees will receive a SAARF Segmentation Handbook on CD free of charge. Cost per delegate is R395 (VAT inclusive). Register on www.saarf.co.za.
