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Final deadline for Gerety Awards entries nears
The final deadline for the 2020 Gerety Awards entries is midnight on Friday, 17 July. The Gerety Awards called for entries with a campaign that saw purple moustaches sent to key female leaders in the advertising industry, asking them to pose for a picture with the question: 'What does a woman have to do to get onto an advertising jury?'
"As a festival with the unique approach to gender equality, Gerety Awards had both the credibility and the courage to turn its call for entries into something much bigger. After decades of the 'one girl in the jury' situation, change has finally started to happen, but this is just the beginning and we need to keep the conversation going. Sometimes, mocking the status quo is the best way to change it," said Svetlana Copic, founder of No Agency, which created the call for entries campaign for Gerety.
The 2020 Gerety Awards jury includes more than 180 agencies and brand leaders from across the globe. The winners will be announced in October.