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WhatsApp support is getting more expensive, but not for everyone
Wilene van Greunen
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- Senior Graphic Designer Sandton
- Digital and Print Advertising Sales Executive Cape Town
- Social Media and Digital Design Co-ordinator Cape Town
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- Creative Director: Digital Production Cape Town
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- Advertising Sales Executive Durban
Mobiclicks, Silverpush to introduce cross-screen media advertising on Maginfi
Mobiclicks along with its technology partner Silverpush plan on introducing cross-screen media advertising to clients across South Africa through the Magnifi TV sync platform. Maginfi will assist in sending effective campaigns through mobile and TV content.
Magnifi uses data from various channel APIs such as sports, weather, and pollution to align universal moments that score not just visibility but a higher conversion probability for brands. The platform currently maps the top 12 channels in SA.
