Retail South Africa

Everlytic Insights

Your customers know when you’re faking it

Cristelle Snyman

Why relevance, not reach, is the real driver of email performance

Cristelle Snyman

MADE POSSIBLE BY:

More Everlytic Communication Insights

Subscribe & Follow

Promoted

Media24 recognised at INMA Global Media Awards

Media24 Media24 recognised at INMA Global Media Awards

13 May 2026

Advertise your job vacancies

Jobs

Senior Designer Cape Town

More jobs Submit a job Open account

Multimedia

All Galleries Audios Videos

#Effies2025 | Halo and Pineapple: 100% sustained results

#Effies2025 | Sanlam's F-Show breaks through the finance category

VML Birdwatching at The Loeries | Episode 2: Katherine Madley on the state of retail

VML Birdwatching at The Loeries | Episode 1: Insights from the jury presidents

Dove and Fifa are teaming up to champion the next generation of female sports commentators through the Girl Talk movement (Image generated by AI)

Girl Talk: Finding the next female voice in sports

Ask Africa appoints Jezile Dhlamini as its chief client partner officer

Ask Africa appoints Jezile Dhlamini as its chief client partner officerASK AFRICA

Company news

More company news | Submit

Get Fame Week Africa ready: Key dates the creative industry needs to know

The Publicity Workshop Get Fame Week Africa ready: Key dates the creative industry needs to know

6 hours

The human paradox: The faster AI advances, the more human connection matters

Rogerwilco The human paradox: The faster AI advances, the more human connection matters

6 hours

Global survey highlights the balance between human experience and AI innovation

MANGO-OMC Global survey highlights the balance between human experience and AI innovation

8 hours

Celerity to showcase the future of business messaging at London Tech Week 2026

Celerity.chat Celerity to showcase the future of business messaging at London Tech Week 2026

1 day

The growing role of data and AI in media buying

TDMC The growing role of data and AI in media buying

1 day

Converge Africa 2026 brings Africa’s digital commerce ecosystem together in Cape Town

Converge Africa Converge Africa 2026 brings Africa’s digital commerce ecosystem together in Cape Town

1 day

Why brands must humanise the AI narrative to preserve consumer trust

Penquin Why brands must humanise the AI narrative to preserve consumer trust

1 day

Transformation pays off as Brave Group recognised as a top employer

Brave Group Transformation pays off as Brave Group recognised as a top employer

1 day

Perion, Mediamark and McSorely Media launch exclusive AI advertising partnership across Africa

Mediamark Perion, Mediamark and McSorely Media launch exclusive AI advertising partnership across Africa

15 May 2026

Why 3RC’s blog content matters to gen Z

3RC Why 3RC’s blog content matters to gen Z

15 May 2026

Protecting African stories from the threat of piracy

MultiChoice Protecting African stories from the threat of piracy

15 May 2026

More news

The MMA South Africa Next! Conference 2026 will look at where marketers should focus their efforts to drive real growth and deliver measurable impact (Image supplied)

MMA South Africa Next! Conference 2026: Driving growth in modern marketing

12 May 2026

The chocolate bar is expected to sell for around R4,500. Source: Lockdale Auctioneers and Valuers.

Rare royal-inscribed Boer War Cadbury chocolate bar goes to auction

Karabo Ledwaba 12 May 2026

The Boundless team, with newly escaped from prison Fran Luckin. (I know Mouse is there somewhere...) (Image supplied)

A prisoner, an escape mastermind and a mouse walk into an agency

Danette Breitenbach 12 May 2026

Legacy car brands face growing pressure in South Africa

Legacy car brands face growing pressure in South Africa

12 May 2026

Happy Pay and Ozow partner to expand zero-deposit BNPL across local merchants

Happy Pay and Ozow partner to expand zero-deposit BNPL across local merchants

11 May 2026

On the Dot Speciality Publications expands retail book offering with fresh, data-led approach

On the Dot Speciality Publications expands retail book offering with fresh, data-led approach

On the Dot 11 May 2026

The 2026 Cannes Lions Shortlisting Jury includes increased representation from Africa (Image supplied)

#CannesLions2026 | Increased representation from Africa on shortlisting juries

8 May 2026

From Anfield to Africa: Liverpool FC launches retail stores in Mzansi

From Anfield to Africa: Liverpool FC launches retail stores in Mzansi

8 May 2026

Dis-Chem reimagines healthcare retail with Melrose Arch Health Hub

Dis-Chem reimagines healthcare retail with Melrose Arch Health Hub

8 May 2026

The MRF's latest Maps data cover the full 2025 calendar year and shows that on-demand streaming penetration averaged 21% annually (Image source: © 123rf )

Maps provides 5 year record of consumer behaviour

7 May 2026

FNB eBucks and other local brands triumph at 2026 International Loyalty Awards

FNB eBucks and other local brands triumph at 2026 International Loyalty Awards

7 May 2026

In the Spend Trend Report 2026, 75% of respondents engage in sports betting in some shape or form (Image source: @ Carte Blanche )

#BizTrends | Spend Trend 2026 Part 2: Consumers adopt value-seeking spending strategies

Danette Breitenbach 7 May 2026

Lay’s bets on football fever with new World Cup campaigns

7 May 2026

Stitch Express adds BNPL flexibility for merchants

6 May 2026

Transparency, not funding, is the missing link in SA's township economy

6 May 2026

MMA South Africa's Grand Jury 2026 reflects modern marketing leadership

5 May 2026

Discount supermarket launches 360° retail media division

4 May 2026

Workers’ Day at Pick n Pay: Wages and benefits under review

4 May 2026

#SkinThatDoves | Dove launches nationwide search for SA’s most inspiring creators

4 May 2026

5 lessons on building a brand at scale from ButtaNutt

30 Apr 2026

#BizTrends | Spend Trend 2026 Part 1: Social engineering and its impact on fraud

Danette Breitenbach 29 Apr 2026

Sorry, not sorry, says ProNutro manufacturer

29 Apr 2026

L’Oréal, Eucerin face off over “#1” claim as ARB rules

Karabo Ledwaba 29 Apr 2026

The power of the recommendation moment

G&G Advocacy 29 Apr 2026

Nothing here to "Chuckles" over says Woolworths

28 Apr 2026

No surprises in WPP Q1 results

28 Apr 2026

First- of-its-kind training bridges gap between digital content and physical commerce

28 Apr 2026

Let's do Biz