Contributor articles Advertising South Africa

Contributors

#Exclusive: What’s in a name? Islam ElDessouky on Coca‑Cola’s reimagined Share a Coke

Karabo Ledwaba

#BizTrends2025: 555 Media Hub’s Tapelo Zama | The challenge for brands - LLM disrupting the consumer journey

Tapelo Zama

The rise of the digital showroom: the new frontline for driving car sales

Mongezi Mtati

Exclusive: TBWA's CCO Carl Willoughby: More than just bragging rights - awards matter to creativity, credibility, business

Carl Willoughby

Why smart TVs are the new front door for brands

Leslie Adams

EXCLUSIVE: Halo and Demographica launch new agency with Mike Stopforth at the helm

Danette Breitenbach

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#OrchidsandOnions: Bic inspires with Paralympian Mpumelelo Mhlongo

#OrchidsandOnions: Bic inspires with Paralympian Mpumelelo Mhlongo

Brendan Seery 24 Jul 2024

The building blocks of great brands

Mongezi Mtati 24 Jul 2024

Source: © Bizcommunity Mercedes-Benz holds the top spot for the second year running in the SA Top 20 Mobility Brandscape

Part 3: South Africa Speaks: BAV Top 20 Mobility Brands in 2024

Dono White 4 Jul 2024

#OrchidsandOnions: Naked Insurance takes wait loss seriously in new ad

#OrchidsandOnions: Naked Insurance takes wait loss seriously in new ad

Brendan Seery 26 Jun 2024

Image supplied. Image source: ©ididthat.co Carl Willoughby, chief creative officer TBWA \ Hunt Lascaris and the chairperson of the Creative Circle says we know we as a country can do so much better

#Cannes2024: The new standard

Carl Willoughby 24 Jun 2024

From Provocative to Evocative: Why an emotional response to advertising is essential for brands

Mongezi Mtati 20 Jun 2024

Day one of Cannes Lions has seen a record number of creatives. Seen here is musician John Legend and his model wife Chrissy Teigen. Source: Carl Willoughby.

#Cannes2024: Creative Circle at Cannes - a vibrant return with a record attendance

Carl Willoughby 18 Jun 2024

Khensani Nobanda, IAB South Africa Bookmark Awards jury president and group executive for group marketing and corporate affairs at Nedbank (Image supplied)

Let’s make magic in the playground of digital marketing

Khensani Nobanda 18 Jun 2024

Let's do Biz