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Current Netflix CMO leaves
In an exclusive Variety announced that current Netflix CMO, Bozoma Saint John, is exiting the organisation, amicably, with Marian Lee taking over the role. .
Source:© Variety Variety Marian Lee is taking over the role of CMO at Netflix
Lee, who joined the organisation last year, as president of marketing in the US and Canada, overseeing all of the campaigns for the company’s films and series, spent eight years at Spotify as well as working with fashion and music brands.
Variety quotes Netflix co-CEO and chief content officer, Ted Sarandos. "When she joined Netflix last year, she had an immediate impact on the marketing team and has demonstrated that she’s an exceptional leader, who understands how to drive conversations around brands and popular culture.”
“Netflix is an incredible brand with the best content and creative teams in the world,” says Lee in a quote on the Variety site.
“I am confident our most exciting work is ahead of us and I am honored to lead this best-in-class global marketing team into the future, and continue to connect our incredible series and films with audiences around the globe.”
Saint John joined Netflix in 2020 and has worked at Apple and Uber, in executive roles, and has nearly 20 years of marketing experience. Saint John has not revealed here she is heading.