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WhatsApp and Instagram are getting name changes 'from Facebook'
6 Aug 2019
According to a paywalled article by The Information, both Instagram and WhatsApp will receive a subtle name change "from Facebook".
Image credit: Thomas Ulrich from Pixabay.
The social media giant will rebrand its two top-billing apps to “Instagram from Facebook” and “WhatsApp from Facebook” (in case you didn’t know these two were owned by the social network).
As for the reasons behind the change: Facebook wants you to know it owns the two services. “We want to be clearer about the products and services that are part of Facebook,” The Information was told by Facebook.
Both apps will feature the ‘from Facebook’ suffix on Apple and Google’s app stores
Functionality of both social platforms won’t be affected by the move, but when searching for the apps in Google Play Store or Apple’s App Store, the tweak will be very apparent.
It’s not clear if this is the first more public step in creating a connected Facebook experience envisioned by Mark Zuckerberg. But features, like status sharing from WhatsApp across Facebook, already hints at more interoperability between all three services in the future.
About Andy Walker
Camper by day, run-and-gunner by night, Andy is editor at Memeburn and prefers his toast like his coffee -- dark and crunchy. Specialising in spotting the next big Instagram cat star, Andy also dabbles in smartphone and game reviews over on Gearburn.
