Monster launches own pedigree headphones

7 Nov 2012

When Monster Cables, known for their advanced sound transmission, joined forces with the team behind Dr Dre Beats, the result was a range of headphones that offered superior sound quality in addition to a worldwide brand phenomenon. However, while the partnership produced a number of iconic lines of sound gear, Monster has elected to no longer produce Beats headphones, rather focusing on its own branded ones.

"Monster has diversified its headphone line-up, offering the technology it brought to the Beats ranges of headphones with new designs and a specific focus on sound quality," explains Simon Campbell-Young, CEO of Phoenix Distribution, the authorised distributor of both the Dr Dre Beats and Monster product ranges. "Offering quite a few different models, this range provides a complete musical experience tailored to the needs of even the most picky audiophiles."

Excellent sound quality

Monster's headphones offer a combination of excellent sound and solid build quality, as well as good looks and high levels of comfort. Made to reduce background noise, each product in the range is available in a variety of colours, as well as with additional custom skins to tailor the look in addition to other accessories.

"It used to be that you were judged on what music you listened to - now it's what brand of headphones you choose to listen to it with. Monster moved from cables to headphones in 2008 and, with the dissolution of the Beats Electronics partnership this year, is now focusing on its own style and growing this range. The collision of fashion and headphones has left shoppers not only with far more options from atypical names, but with some more difficult choices to make. Monster's pedigree in the music space makes it an easy choice," says Campbell-Young.

"Viewed solely as a way to enjoy music, the Monster headphones provide perfect tuning and superior sound. Factoring in the fashion element - and a few bundled goodies - Monster's headphone range ensures that what your ears are wearing is as good as what you're listening to."