Irvine Partners wins Ubuyu Banyan Tree Escape launch account

Irvine Partners has been appointed as the strategic communications agency for the upcoming launch of Ubuyu, a Banyan Tree Escape, in Tanzania. The agency will manage communications across Africa, the UK, and Europe. This win strengthens Irvine Partners’ presence in the hospitality and tourism sector and highlights its expertise in executing global campaigns.

The partnership follows the launch of the agency’s travel and tourism division and the opening of its second European office in Stuttgart, enhancing its reach into key international markets.