Alliance Media

Alliance Media awarded Superbrand status

[Issued by Alliance Media] Alliance Media has recently been awarded Superbrand Status by Superbrands, the world's largest independent arbiter of branding. The award has been made for the period 2012 - 2014. 15 May 2013 12:24

Knowledge Resources

Branding for Growth - Inspiring and dynamic insights from McDonald's, MTN, P&G and more

[Issued by Knowledge Resources] Want to feel inspired and challenged with new thinking to manage and grow your brand for the future? Attend the ground-breaking Branding for Growth Conference - Engaging with today's consumers and growing your brand! 13 May 2013 10:01

Crafting your personal brand story

[Donna Rachelson] Often, in business or personal encounters with other people, we hear the phrase, "So, tell me a bit about yourself." Yet many of us don't have a well-packaged answer ready. And that means that we miss out on an opportunity to quickly convey all the most important things we want people to know about us. Instead, we ramble and leave out key bits of information. 23 Apr 2013 14:33

Bank Windhoek chooses PocketMedia to engage with youth

Bank Windhoek recently contracted Z-Card Africa, Middle East, India and Turkey (ZAMI) for the second time, to reproduce three different Z-Cards which engage the youth and educate them about the bank's different debit accounts and cards. 22 Apr 2013 12:14

D&AD Awards: The nominations

LONDON, UK: Here are the nominations for the D&AD Awards. See this year's In Book winners and Nominations below. Yellow Pencil winners will be revealed on Wednesday 12 June at the Awards Ceremony. 22 Apr 2013 11:05

Clean Slate Brands are the future

[David Mattin] LONDON, UK: Heritage is the new baggage. The future belongs to Clean Slate Brands. 22 Apr 2013 09:09

Launch Factory

Launch Factory new appointment

[Issued by Launch Factory] With a strong presence in seven African countries, Launch Factory's award-winning Branded Content Division is rapidly expanding and creating new opportunities for advertisers. 9 Apr 2013 10:47

High operating costs impact customer service in Africa

Although their transition to middle class status has been fairly rapid, African consumers have embraced new mobile technologies that keep them informed of the growing array of brands, products and services. These, however, are not always easily available to them. 4 Apr 2013 11:46

Get entries in now for Loeries

Loerie entries are now open, and those that get their work in by 15 April 2013; get 10% off their entry fee. The final deadline for entries is 31 May and agencies or marketers throughout Africa and the Middle East can enter their work. 4 Apr 2013 10:04

CNN to host on-air, online campaign for Zambia Tourism Board

CNN International Ad Sales' creative unit, Turner Commercial Productions (TCP), has produced and edited an advertising campaign for Zambia Tourism, designed to showcase the country's rich culture, wildlife, history and beauty to a worldwide audience (video) 27 Mar 2013 15:47

When marketing in Rome

[Françoise Henderson] Françoise Henderson provides some insight into the pitfalls of corporate localisation. 19 Mar 2013 12:01

[SXSW 2013] A brief overview

[Keenan Harduth] Anyone who knows anything about SXSW knows that it is a frenzied week of interactive conferences, film and music. This year it is even bigger as its the 20th anniversary of the event, which means there are over 5 000 events in the city of Austin, Texas. 14 Mar 2013 10:17

[SXSW 2013] How brands survive in China

[Keenan Harduth] After six years of research into why businesses succeed or fail in China, Emily Chong, the acting vice president of design and marketing for Frog innovation specialists, tackles the subject of survival strategies for brands in China. The parallels and differences in marketing to South Africans were startling. 13 Mar 2013 10:28

[Biz Takeouts Lineup] 53: Content 2013

Tune in to tonight's Biz Takeouts Marketing & Media radio show, streamed live 5pm-6pm via 2oceansVibe Radio, to find out more about the Content 2013 taking place 25-26 February 2013 in Cape Town. We'll also be giving away a free ticket to this content marketing conference on the show tonight! [twitterfall] 21 Feb 2013 10:44