Advertising marketing | Bizcommunity

Advertising marketing | Bizcommunity

News

Burger King's 'taste on fire' put to the test

Advertising

Burger King's 'taste on fire' put to the test

Karabo Ledwaba 1 day

#WomensMonth | Open Chair lioness: Michelle Lourens - Build your own space, then keep an open chair for the next woman

Women's Month

#WomensMonth | Open Chair lioness: Michelle Lourens - Build your own space, then keep an open chair for the next woman

Danette Breitenbach 3 days

Social Media

LinkedIn taps creators like Steven Bartlett for new video-led growth strategy

26 Aug 2025

Source: © LinkedIn Chuma Maqanda, content & community manager at McCann Joburg’s love for the creative started with her love for South African hip hop, culture, and content creation

Women's Month

#WomensMonth | Open Chair's lioness: Chuma Maqanda - "Be brave, even if your knees are shaking"

Danette Breitenbach 26 Aug 2025

Heineken vs SAB: The “demi-sec” dispute

Advertising

Heineken vs SAB: The “demi-sec” dispute

Karabo Ledwaba 21 Aug 2025

Jessica Babsy, senior art director at VML South Africa, was living the dream when she earned a Young Lions Pass to the Cannes Lions Festival of Creativity through the Open Chair community. Source: Supplied.

Women's Month

#WomensMonth | Open Chair's lioness: Jessica Babsy - I carry the stories of Cannes women with me

Jessica Babsy 21 Aug 2025

Advertising

Minister Morolong says media, advertising can boost SA reputation & economy

20 Aug 2025

#BehindtheCampaign: Toyota celebrates over 5 decades of Hilux

Advertising

#BehindtheCampaign: Toyota celebrates over 5 decades of Hilux

19 Aug 2025

Halo, art director, Mariam Mohamed is reminded that storytelling is one of the most human things we do (Image supplied)

Women's Month

#WomensMonth | Open Chair's lioness: Mariam Mohamed - Storytelling is one of the most human things we do

Danette Breitenbach 18 Aug 2025

IAB SA's Front Row delegates for 2025 announced

Digital

IAB SA's Front Row delegates for 2025 announced

13 Aug 2025

How Aware.org, Skeem Saam and Wonder rewrote the underage drinking script

Youth Marketing

How Aware.org, Skeem Saam and Wonder rewrote the underage drinking script

Karabo Ledwaba 13 Aug 2025

Staying Odd, leading forward: The Odd Number appoints new MD and ECD

Advertising

Staying Odd, leading forward: The Odd Number appoints new MD and ECD

8 Aug 2025

#WomensMonth: How Accenture's Meaghan and Tennessee keep up with the goal posts

Women's Month

#WomensMonth: How Accenture's Meaghan and Tennessee keep up with the goal posts

Karabo Ledwaba 5 Aug 2025

Terry Levin looks at campaigns presented at the recent Creative Circle Full Circle event in Cape Town. Pictured: The Sounds Right campaign

Cannes Lions

#CreativeCircle2025: Influencing real cultural, societal and economic change

Terry Levin 4 Aug 2025

Source: © 123rf Beate Stiehler-Mulder says marketers need to promote a more sustainable consumption culture

Marketing

Marketers need to promote a more sustainable consumption culture

Beate Stiehler-Mulder 1 Aug 2025

Advertising

OpenSky billboard deemed sexist and offensive

Karabo Ledwaba 31 Jul 2025

Marketing

What makes a person cool? Global study has some answers

Todd Pezzuti 29 Jul 2025

Branding

Maria Sharapova joins Lewis Hamilton as global ambassador for CFI

24 Jul 2025

Made by humans: How to break in and thrive in advertising

Advertising

Made by humans: How to break in and thrive in advertising

Karabo Ledwaba 23 Jul 2025

#Orchids&Onions: Ford gets it, iWyze doesn’t

#OrchidsandOnions

#Orchids&Onions: Ford gets it, iWyze doesn’t

Brendan Seery 22 Jul 2025

Source: © Omnicom Group The Omnicom Group announced its results for the quarter ended June 30 this week

Advertising

Omnicom delivers on Q2 2025

17 Jul 2025

Advice for grads looking to break into advertising

Marketing & Media

Advice for grads looking to break into advertising

Rialene Nel 15 Jul 2025

WPP taps Cindy Rose, tech leader, as new CEO. Source: WPP.

Advertising

Cindy Rose to lead WPP

11 Jul 2025

Advertising

Warc signals potential renaissance for programmatic advertising

11 Jul 2025

#BehindtheCampaign: The Street Store’s Sustainable Disclaimer to fast fashion

Advertising

#BehindtheCampaign: The Street Store’s Sustainable Disclaimer to fast fashion

9 Jul 2025

Screenshot from the advertisement. Source: Supplied.

Advertising

Standard Bank partners with Zoe Modiga in new campaign

8 Jul 2025

Mduduzi Sibeko has emerged as the new voice of Cepacol. Source: Supplied.

Advertising

South Africans choose the new voice of Cepacol

7 Jul 2025

Cell C 'now on South Africa's best network'? MTN bristles at claim

Advertising

Cell C 'now on South Africa's best network'? MTN bristles at claim

Karabo Ledwaba 7 Jul 2025

The star-studded Showmax ad also features Grammy winner Tyla (Image supplied)

Advertising

#BehindtheCampaign: Showmax says dare to believe

4 Jul 2025

Siya and Rassie star in Adidas’ Plus One Effect campaign

Advertising

Siya and Rassie star in Adidas’ Plus One Effect campaign

3 Jul 2025

Digital

Adelaide Tshabalala | Digital marketing in 2025: We’re all just guessing with confidence

Adelaide Tshabalala 1 Jul 2025

Damon Stapleton and Ali Rez join One Club Board

The One Club for Creativity

Damon Stapleton and Ali Rez join One Club Board

26 Jun 2025

#YouthMonth: SA’s Young Lions winners – “Our strength is our South Africanness”

Youth Month

#YouthMonth: SA’s Young Lions winners – “Our strength is our South Africanness”

Danette Breitenbach 26 Jun 2025

Lovisa called out for advertising jewellery you can’t buy

Advertising

Lovisa called out for advertising jewellery you can’t buy

Karabo Ledwaba 25 Jun 2025

Vikas Mehta, regional CEO of Ogilvy Africa Network (center), and Raphael Beecham, creative director at Ogilvy Tanzania (left), receive the Africa Company of the Year Award for Advertising Agency of the Year from (right) Salim Baabde, managing director of Camel Oil and chairman of the Tanzanite CEO Roundtable, Dar es Salaam Chapter

Advertising

Ogilvy Africa Network named Advertising Agency of the Year

25 Jun 2025

Source: © 123rf Ryan Campher, VML SA data lead, asks, while AI drives modern marketing, what happens when flawed inputs lead it astray?

Artificial Intelligence

Will your AI promote clarity or confusion, progress or noise?

Ryan Campher 25 Jun 2025

Source: © 123rf Rirhandzu Shingwenyana says the creator economy is not a trend; it is a central pillar of modern marketing

Media

The Creator Economy: An opportunity to build real, lasting connections

Rirhandzu Shingwenyana 20 Jun 2025

An AI that mentions chicken randomly whenever interacted with has been revealed to be an all-new South African artificial intelligence (AI) platform created by KFC, the Kentucky AI Integrated Assistant (Image supplied)

Advertising

The Kentucky AI Integrated Assistant: Going to extraordinary lengths for the taste of KFC

19 Jun 2025

Marketing & Media

VML and Nando's: Reflections on a decade long agency-client relationship

Jarred Cinman 18 Jun 2025

Until Until Management Team: [From Left to right] co-founder and creative director: Charles Lusengo, chief executive officer (CEO): Thithi Nteta and co-founder and event strategist: Thulani Dandala

Youth Month

#YouthMonth: Until Until's Thithi Nteta on leveraging youth culture

Karabo Ledwaba 18 Jun 2025

#Cannes2025 winners: Experience and Strategy Lions

Cannes Lions

#Cannes2025 winners: Experience and Strategy Lions

Danette Breitenbach 20 Jun 2025

Cannes Lions shortlists released on Tuesday, 17 June include a number of South African agencies, with Joe Public with two shortlistings

Cannes Lions

#CannesLions2025: Joe Public adds two more shortlistings

Danette Breitenbach 17 Jun 2025

Joe Public opens SA's account at #Cannes2025

Cannes Lions

Joe Public opens SA's account at #Cannes2025

14 Jun 2025

Introducing the Effie Lions Foundation: Building a marketing industry for everyone

Advertising

Introducing the Effie Lions Foundation: Building a marketing industry for everyone

Issued by Association for Communication and Advertising 13 Jun 2025

Advertising

Global ad spend projected to hit $1.16tn, despite economic volatility

12 Jun 2025

Representation in action: ACA and Open Chair back 15 lionesses attending Cannes Lions Festival

Cannes Lions

Representation in action: ACA and Open Chair back 15 lionesses attending Cannes Lions Festival

Issued by Association for Communication and Advertising 11 Jun 2025

Source: © 123rf Chilean advertisers currently allocate an average of 3.6% of their revenue to communication, marketing, and advertising budgets says Scopen research. Pictured: Panoramic view of Santiago de Chile with the Andes mountain range in the background.

Marketing & Media

Part 1: Scopen - Advertising investment increases in Chile

11 Jun 2025

Advertising

Publicis unseats WPP on Mars’ $1.7bn media account

11 Jun 2025

Tshiamo Maremela is the new CEO. Source: Supplied.

PR & Communications

Tshiamo Maremela steps up as Orchard on 25’s new CEO

10 Jun 2025