Results for sponsorship agency

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Champ wins Cycling SA accountNew account

21 Apr 2021

#Newsmaker: Meagan Fester, Champ's new MD
#Newsmaker: Meagan Fester, Champ's new MDArticle

Meagan Fester, a well-established sponsorship specialist with experience working across blue-chip brands both locally and internationally, is the Duke Group's newly appointed MD of its new sponsorship marketing agency, Champ...

Jessica Tennant 23 Mar 2021

BREAKING: Introducing Champ, Duke's new sponsorship marketing agency
BREAKING: Introducing Champ, Duke's new sponsorship marketing agencyArticle

The Duke Group today announced the launch of sponsorship marketing agency, Champ, which forms part of its group of specialist agencies...

11 Mar 2021

Telkom appoints Levergy as new sponsorship agency
Telkom appoints Levergy as new sponsorship agencyArticle

Levergy, part of the global M&C Saatchi Sport & Entertainment network, has welcomed leading telecommunications business Telkom to its growing list of clients...

Issued by Levergy 5 Mar 2021

HaveYouHeard scores for the #ToyotaEsportsChallenge
HaveYouHeard scores for the #ToyotaEsportsChallengeArticle

73,886,865; 20,000; 182; 11; 4 - these are the numbers behind the success of the inaugural #ToyotaEsportsChallenge...

Issued by HaveYouHeard 30 Jul 2020

Toyota SA dips toe in esports arena with new activation from Brand Inc
Toyota SA dips toe in esports arena with new activation from Brand IncArticle

Toyota South Africa is dipping its toe in the esports arena with the launch of the Toyota Esports Challenge, an activation conceptualised and implemented by the vehicle manufacturer's newly appointed activation and sponsorship agency, Brand Inc...

Issued by HaveYouHeard 20 May 2020

How to fully leverage sponsorship - A Unilever brand in the spotlight
How to fully leverage sponsorship - A Unilever brand in the spotlightArticle

The modern brand marketing environment is cluttered with so many activities from various consumer touchpoints and messaging platforms. How does a brand break through this clutter without breaking the bank?...

Issued by Amasa 31 May 2019

Levergy and New Balance SA launch global cricket campaign
Levergy and New Balance SA launch global cricket campaignArticle

South African sponsorship agency Levergy has launched New Balance's global cricket campaign for 2019...

Issued by Levergy 22 May 2019

Levergy adds Nedbank to new business wins
Levergy adds Nedbank to new business winsArticle

Levergy will begin 2019 with a broadened client portfolio after being appointed by Nedbank as their full-service sponsorship agency...

Issued by Levergy 14 Jan 2019

Media deal to increase brand exposure for African rugby
Media deal to increase brand exposure for African rugbyArticle

APO Group and Kwesé Sports announce strategic alliance to promote rugby across Africa and the globe...

15 Aug 2018

A Bold-Jigsaw team photo.
#YouthMonth: How Jigsaw is boldly revolutionising the below-the-line spaceArticle

Dane Prinsloo, director of marketing and sponsorship at Jigsaw Agency, explains the power of choosing to do the right thing every single day and the importance of building trust with clients so they take the leap with unconventional event experiences...

Leigh Andrews 4 Jun 2018

(L-R)- Nicolas Pompigne-Mognard, founder and CEO of APO Group and Abdelaziz Bougja, chairman of World Rugby’s African association.
Rugby Africa appoints APO as global sponsorship agencyArticle

World Rugby's African association, Rugby Africa has appointed the APO Group media relations consultancy for Africa and the Middle East, as their global sponsorship agency...

3 May 2018

Sasol appoints Levergy
Sasol appoints LevergyArticle

Sasol, South Africa's largest integrated chemicals and energy company, has appointed Levergy as their new retained sponsorship agency...

Issued by Levergy 23 Mar 2018

Leveraging the sponsorship industry
Leveraging the sponsorship industryArticle

Until recently, the sponsorship industry was all about getting onto signage and maximising media exposure.

Issued by Levergy 18 May 2017

Using sponsorship to drive value
Using sponsorship to drive valueArticle

Last year New Balance was appointed the official technical partner of Cricket SA (CSA) and the Proteas. Levergy was subsequently appointed as its sponsorship agency on the cricket account in August 2015. Our brief: to assist New Balance to derive meaningful value from its investment.

Struan Campbell, Issued by Levergy 18 May 2017

Levergy shows its vorsprung
Levergy shows its vorsprungArticle

After finalising terms on their partnership with Cricket South Africa and the Proteas, Audi South Africa have appointed Johannesburg based sponsorship agency Levergy to leverage the sponsorship over the three-year term.

Issued by Levergy 18 May 2017

Neil Jankelowitz, joint managing director of MSC Sports.
Does sponsorship really strengthen either brand?Article

Lots of space has been given to the topic of sponsorships lately, with brands throwing their name, weight and money behind all and sundry - sporting events in particular. But few question whether they actually benefit the sponsor and the sponsored party alike...

Leigh Andrews 28 Apr 2017

Castle Lager appoints Openfield as its sponsorship agency
Castle Lager appoints Openfield as its sponsorship agencyArticle

Castle Lager has awarded Openfield the contract to manage its sponsorship properties activations across rugby, cricket and soccer...

Issued by Openfield 23 Jun 2016

M&C Saatchi Abel reigns supreme as Agency of the Year
M&C Saatchi Abel reigns supreme as Agency of the YearArticle

After years of near-misses, M&C Saatchi Abel was named Agency of the Year at the 2015 Annual AdFocus Awards. The awards event took place on Wednesday night 25 November at RoomFive, Rivonia...

26 Nov 2015

Calling all media & marketers: would you cope with a six-hour working day?
Calling all media & marketers: would you cope with a six-hour working day?Article

As efficient as we strive to be, we often wish for more hours in the day. The media and marketing world is not for the faint-hearted...

Adam Hunter, Issued by Hook, Line & Sinker 23 Oct 2015

Optimize on the rise
Optimize on the riseArticle

Johannesburg-based strategic sponsorship agency Optimize has announced the 'signing' of Rory Oosthuizen as Commercial Manager, adding strength to an already award-winning team...

Issued by Optimize Agency 2 Sep 2015

Botswana football on the rise
Botswana football on the riseArticle

Before the recent launch of the 2015/16 beMOBILE Premiership season, a workshop was hosted for the 16 top-flight clubs and sports media where the future vision for the league was discussed...

Issued by Optimize Agency 7 Aug 2015

Bidvest Media launches digital marketing foray with majority stake of Retroviral Digital Communications
Bidvest Media launches digital marketing foray with majority stake of Retroviral Digital CommunicationsArticle

Bidvest Media, a division of Bidvest Group Limited (Bidvest), the international services, trading and distribution company listed on the Johannesburg Stock Exchange, has expanded its media offering by purchasing a majority stake in Retroviral Digital Communications (Retroviral)...

8 Jul 2015

Openfield takes home silverware at Sport Industry Awards
Openfield takes home silverware at Sport Industry AwardsArticle

In a star-spangled Discovery Sport Industry Awards evening in Sandton, Openfield claimed the award for the Best Use of Digital Communication in Sport - Vodacom Rugby Stats App...

Issued by Openfield 18 Feb 2015

Engen's 'Proud to be Blue' campaign shortlisted for Discovery Sport Industry Awards 2015
Engen's 'Proud to be Blue' campaign shortlisted for Discovery Sport Industry Awards 2015Article

Engen's partnership with Supersport United FC's 'Proud to be Blue' campaign has been shortlisted for the 2015 Discovery Sport Industry Awards, which will unveil all winners on 12 February 2015...

Issued by Openfield 14 Nov 2014

Openfield announces new appointment on blue chip client
Openfield announces new appointment on blue chip clientArticle

Meagan Fester has been promoted to Client Service Director at Openfield and will be responsible for managing the Engen Sponsorship account which is made up of Soccer, Cycling and Motorsport...

Issued by Openfield 29 Sep 2014

Struan Campbell
Real-time is now the Big TimeArticle

The ability of sponsoring brands to engage in credible conversations, and produce relevant content in real-time around their properties is a definite requirement, not just a nice-to-have.

Struan Campbell 14 May 2014

Openfield impresses judging panel at the Discovery Sport Industry Awards 2014
Openfield impresses judging panel at the Discovery Sport Industry Awards 2014Article

The who's who of South African sport celebrated in style at the annual Discovery Sport Industry Awards which took place at the Sandton Convention Centre on Thursday, 13 February.

Issued by Openfield 18 Feb 2014

New staff appointment
New staff appointmentArticle

Sponsorship agency Openfield has appointed Karen Barnard as account manager effective from 3 February.

Issued by Openfield 6 Feb 2014

Sponsorship agency offers real-time brand-related content
Sponsorship agency offers real-time brand-related contentArticle

Johannesburg-based sponsorship agency Levergy has announced the launch of 'Levergy Live', a specialised communications and content division that aims to deliver real-time brand-related content for clients through their sponsorship assets.

8 Jan 2014

Openfield Marketing new appointment
Openfield Marketing new appointmentArticle

Meagan Sickle has been promoted to PR and Media Director at Openfield Marketing and will be responsible for managing the PR and media strategy across the client portfolios, including Engen, Gary Player Invitational, Klipdrift, Fine Brandy.By Design and Oude Meester.

Issued by Openfield 1 Mar 2013

V&A Waterfront appoints Openfield as commercial sponsorship agency
V&A Waterfront appoints Openfield as commercial sponsorship agencyArticle

A new venture begins for Openfield Sponsorship Marketing Consultants who have been appointed as the commercial sponsorship agents for the V&A Waterfront, the South African destination that welcomes millions of local and international visitors annually.

Issued by Openfield 25 Jan 2013

Openfield's strategic role in bonding two strong South African brands through sponsorshipArticle

Openfield sponsorship and marketing strategically managed the five-year sponsorship agreement between Klipdrift and Springboks through the joining of two iconic brands, which took place in April at the Klipdrift Distillery in Robertson.

Issued by Openfield 18 Oct 2012

Sports sponsorship agency will bring new dimension to industryArticle

A new sports sponsorship agency promises to introduce some innovative tactics to the game. Levergy is a creative communications agency specialising in the leveraging of sport and entertainment properties that deliver measurable results. While that may sound like something existing sports sponsorship companies should be doing anyway, the Levergy founders point out that, in the past, this has been far from the reality.

3 Sep 2012

Openfield introduces Klipdrift to the Springboks
Openfield introduces Klipdrift to the SpringboksArticle

On Wednesday 18 April 2012, Klipdrift officially announced their five year sponsorship of the Springboks at the Klipdrift Distillery in Robertson. The partnership sees two iconic South African brands coming together and marks Klipdrift's first involvement with a leading national team.

Issued by Openfield 21 Apr 2012

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