MARKETING & MEDIA The importance of diversity when creating communications strategies© rawpixel via 123RF.com. | |
MARKETING & MEDIA #FairnessFirst: Seeing red over the 'pink tax' problem[Leigh Andrews] 'Pink tax' has been doing the rounds for decades. Here's why consumers are seeing red about paying more for anything sold to females... | |
ESG & SUSTAINABILITY ACSA helps disadvantaged airport communities take flight[Sindy Peters] ACSA, looking to drive social upliftment within the poverty nodes surrounding its nine airports, has invested heavily in supporting disadvantaged individuals from these communities... | |
Ken van Ginkel | [Advertising] A television commercial developed in Cape Town has become one of the most globally shared pieces of video connected to football in the past three weeks. |
LIFESTYLE & ENTERTAINMENT Shortmarket Club reintroduces popular Prix Fixe winter lunch menu[Ruth Cooper] Winter in Cape Town may be a gloomy and rainy affair yet cosy fireplaces, red wine quaffing, and hearty plates make the idea of heading out to dine super appealing... | |
IT & TELECOMMUNICATIONS IBM launches blockchain starter pack for startups[Tom Jackson] IBM has launched a blockchain starter pack designed to make it easier and more affordable for startups and developers to quickly begin building blockchain applications... | |
HUMAN RESOURCES & MANAGEMENT How consumer trends are transforming executive DNA[Annelize van Rensburg] Executive DNA is not immutable. Requirements shift. Profiles change. Business needs and economic conditions are obvious drivers, but societal factors, technology developments and the spirit of the times play a major role in how executives see themselves, their role and priorities... | |
ESG & SUSTAINABILITY #Mandela100: The Madiba magic of mentoringThink Creative Hub's cofounders and creative directors Nkgabiseng 'Nkgabi' Motau and Mukondi Ralushayi. | |
ENTREPRENEURSHIP #StartupStory: Lokal Link, matching up the right influencer with the right brandHlumelo Ndoni, co-founder and growth lead of Lokal Link. | |
EDUCATION & TRAINING SA's SkillUp Tutors launches online lesson space[Tom Jackson] South African ed-tech startup SkillUp Tutors has launched an online lesson space that allows tutors to conduct lessons with students anywhere in the world... | |
RETAIL #MobileCommerce: Step into the future with mobile[Dave Nemeth] When mobile phones hit the market in South Africa around 1994, there was a sentiment by many that, having lived life quite effectively without these devices, they simply did not need one... | |
MARKETING & MEDIA Education in SA's design and creative industries mirrors the world's bestImage supplied. | |
LOGISTICS & TRANSPORT When the going gets tough, the tough get railing[Benji Coetzee] Earlier this year, it was widely reported that Zambia had passed a statutory ruling which instructed firms (affecting mostly mining), to transport at least 30% of its heavy and bulk freight volumes by rail... | |
LIFESTYLE & ENTERTAINMENT The best of Durbanville Hills Winery[Cari Coetzee] With Table Mountain at its back, rolling hills at its front, and an exceptional view of Robben Island in between, the Durbanville Hills Winery has become a firm favourite for wine and food lovers living in or visiting the Cape region... | |
RETAIL #IFE2018: In the business of franchising, talk to the numbers[Danette Breitenbach] What really counts is money. It is why people are in business and for franchisers, this means guiding their franchisee on the franchise runway to achieving their goals... | |
MARKETING & MEDIA The importance of media training© rawpixel via Unsplash.com. | |
IT & TELECOMMUNICATIONS Liberty cyberattack underscores high threat level for SA businesses© rawpixel | |
MARKETING & MEDIA #BehindtheSelfie with... Lloyd WybrowBuddy Love! | |
MARKETING & MEDIA #OrchidsandOnions: Cross-cultural confusion makes a funny ad, PR confusion makes an unhappy editor...Screengrab from the ad. | |
TOURISM, TRAVEL & HOSPITALITY The art of storytelling in hotels and other spaces[Avukile Mabombo] In marketing, generating a narrative is a complex blend of strategy, goals and voice; what makes it interesting in terms of hotels is that each individual hotel has an additional narrative according to its surroundings... |