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When supply chains fail, brands speak: The KitKat theft case study
Ernst van Biljon and Helen McIntee-Carlisle
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More live blogging from Cannes
CANNES, FRANCE: Apart from Bizcommunity.com's own guest blogger, The Refinery GM Pam Marsh, giving us all the lowdown on the 2008 Cannes Lions International Advertising Festivial, recently appointed media director of FNB Gisele Wertheim-Aymes is also on a roll. Follow Pam in Cannes on the Bizcommunity.com breaking news blog and find out why Wertheim-Aymes is too clever by far.
