Bridging divides through powerful storytelling
Khaya Buthelezi
The appeal of legacy media
Ciaran R. Maidwell
Subscribe & Follow
Trending
Advertise your job vacancies
Jobs
- Sales Representative Johannesburg
- Mid-Weight Art Director Gauteng
- Mid-weight Copywriter Gauteng
- Executive Driver Johannesburg
- Senior Sales Executive - TV, Video & Audio Visual Johannesburg
- Midweight Production Manager - Video, Audio Visual and TVC's Johannesburg
- Senior Producer - Video, Audio Visual and TV Johannesburg
- Warehouse Supervisor/Receiving Supervisor Johannesburg
- Retail Media Sales Lead Johannesburg
- Event Manager and Stylist Cape Town
3 key trends from Warc's 2019 Effective 100
Warc has published its 2019 Effective 100 Lessons from the global effectiveness rankings. This report contains an analysis of the world's top effectiveness campaigns to uncover shared creative, media and measurement strategies and brings together insights and opinion from industry experts.
The three key trends from this year's Warc Effective 100 are:
1. Effectiveness in a low-attention economy
2. Distinctive assets and the importance of being recognised
3. Balancing brand building and performance
A summary of Warc's Lessons from the global effectiveness rankings may be downloaded here.
