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WhatsApp support is getting more expensive, but not for everyone
Wilene van Greunen
Jobs
- MPS Flexographic Print Operator Sandton
- Junior CRM Executive Fourways
- Consumer Insights & Product Strategy Lead Cape Town, Johannesburg
- Media Strategy & Solutions Specialist Cape Town, Johannesburg
- Sales Executive Cape Town
- Head of Agency Cape Town
- e-tag Social Discount Senior Clerk Tshwane (Pretoria)
- Client Executive Cape Town
- Senior Graphic Designer Sandton
- Internal Sales Support Randburg
New online AVE methodology
Professional Evaluation and Research (PEAR) has introduced a new online advertising value equivalency (AVE) methodology which now includes reach and credibility. Previously, AVE methodology focused primarily on banner advertising rates.
The new methodology means that the AVE value received provides agencies and their clients with a truer reflection of the actual impact and value of the website on which the coverage appears.
