VML Birdwatching at the Loeries | A high standard for print and design
Danette Breitenbach
VML Birdwatching at the Loeries | The future is in good hands
Danette Breitenbach
Trending
Advertise your job vacancies
WhatsApp support is getting more expensive, but not for everyone
Wilene van Greunen
Subscribe & Follow
Jobs
- TTL Art Director Cape Town
- Junior Art Director Cape Town
- Senior Art Director Johannesburg
- Mid-Senior Copywriter Johannesburg
- Senior Project Manager Johannesburg
- Integrated Strategist Cape Town
- Senior Graphic Designer Sandton
- Digital and Print Advertising Sales Executive Cape Town
- Social Media and Digital Design Co-ordinator Cape Town
- Medium Weight Digital Strategist Cape Town
Guess Jewellery opts for cinema campaign
As part of its TVC campaign in Europe and the Middle East, Guess Jewellery will launch cinema campaigns in select South African marketplaces to ensure the campaign message is delivered to captive fans of the brand. Based on Cinemark's experience with the movie audience demographic, the cinema campaign is expected to reach local audiences via a medium that is visual and engaging, in a relaxed setting, leaving viewers in a receptive mood. As cinemas are often in shopping malls, where the brand's retailers can be found, the campaign strategy offers strong collaboration.
