Contributor articles Research South Africa

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The rise of the digital showroom: the new frontline for driving car sales

Mongezi Mtati

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#Loeries 2019: Brand SA tells untold stories

Angie Lawrence 22 Aug 2019

Melissa Van Zyl, partner and head of strategy at M&C Saatchi Connect with her team and IAB SA chairman, Chris Borain (AME) on the far right.

IAB Insight Series: Benchmarking digital excellence

Juanita Pienaar 22 Aug 2019

Kantar CEO, Eric Salama. Image supplied.

Kantar's Eric Salama discusses the way forward under new owner Bain Capital

Juanita Pienaar 5 Aug 2019

Kevin Kruger has joined BMi Research as its new chief executive officer.

#Newsmaker: Kevin Kruger joins BMi Research as chief executive officer

Jessica Tennant 23 Jul 2019

Image credit: William Iven on Unsplash

An introduction to evidence-based marketing

Kirsty Dugmore 16 Jul 2019

Regine le Roux, managing director of Reputation Matters.

Why ethics and reputation matters in Africa [study]

Juanita Pienaar 12 Jun 2019

#StartupStory: A new online platform for moms, brands and 'momfluencers'

#StartupStory: A new online platform for moms, brands and 'momfluencers'

Jessica Tennant 7 Jun 2019

Paula Hulley
Photographer: Rikki Hibbert

#IABSummit19: 7 insights into the direct brand economy

Jessica Tennant 5 Jun 2019

Wayne Hull
Photographer: Rikki Hibbert

#IABSummit19: The digital transformation opportunity starts with you

Jessica Tennant 4 Jun 2019

Photo by Franki Chamaki on .

The true value of data for marketers

Matt Arnold 29 May 2019

5 ways digital technology is reshaping the needs and expectations of South Africa's young consumers

5 ways digital technology is reshaping the needs and expectations of South Africa's young consumers

Rachel Thompson, NielsenIQ 30 Apr 2019

Love at first sight? Behavioural bias and The Bachelor

Love at first sight? Behavioural bias and The Bachelor

Leigh Crymble 24 Apr 2019

Why the drama?

Why the drama?

Candy Dempers, MediaHeads 360 18 Apr 2019

A rainbow nation: Rather tricky for the politicians - and marketers

A rainbow nation: Rather tricky for the politicians - and marketers

Anele Malumo 16 Apr 2019

4 best practices for making mobile video work for your brand

Elizma Nolte 15 Apr 2019

Image source: Gallo/Getty.

Social media: Promising arena for public debate

Rirhandzu Shingwenyana 5 Apr 2019

Evidence based marketing - what is it and why do we need it?

Evidence based marketing - what is it and why do we need it?

Kirsty Dugmore 3 Apr 2019

Khumo Theko, trend spotter at Flux Trends.

Brands, pay attention to these new urban tribes

Juanita Pienaar 3 Apr 2019

Trend forecaster, Nicola Cooper. © .

The South African consumer is a real person

Juanita Pienaar 2 Apr 2019

How to grow your startup one step at a time: Step 1

How to grow your startup one step at a time: Step 1

Natasha Fourie 29 Mar 2019

Mind(set)

Mind(set)

Lara-Anne Derbyshire 27 Mar 2019

Building customer relationships in an age of disloyalty

Building customer relationships in an age of disloyalty

Wynand Smit 25 Mar 2019

Build a culture of curiosity to retain clients

Build a culture of curiosity to retain clients

Tony Spong 25 Mar 2019

Anja Cavanagh from Focal Points.

Why machine learning is the most important media analysis trend for 2019

Juanita Pienaar 20 Mar 2019

Image source: Gallo/Getty.

Focus shifts to a mobile economy in Africa

Josephine Wawira 19 Mar 2019

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