Developing a mobile strategy
Developing a mobile strategy

What strategy should firms follow if they want to 'go mobile'? To answer this, there are a number of considerations marketers need to keep in mind...

Issued by Voo C Media Group 20 May 2019

Advertising in the competitive telecommunications, broadband and connectivity landscape
Advertising in the competitive telecommunications, broadband and connectivity landscape

On 31 May, Ornico and Financial Mail will host the next AdForum event, where a panel of advertising industry experts will analyse recently flighted print, television and radio advertising in the telecommunications and broadband sectors...

Issued by Ornico 20 May 2019

'How to Win a Smarties Award' guide released by the MMA SA
'How to Win a Smarties Award' guide released by the MMA SA

Entries for the 2019 Smarties Awards are open and to assist agencies submit only their very best work, the Mobile Marketing Association South Africa (MMA SA) has produced a jam-packed 'How to Win a Smarties Award' guide...

Issued by Mobile Marketing Association 17 May 2019

AdColony's Telkom Summer campaign smashes expectations
AdColony's Telkom Summer campaign smashes expectations

Mobile advertising company AdColony has used first-to-world technology to deliver an unprecedented 37% engagement rate for Telkom...

Issued by AdColony 6 May 2019

Be as human as possible
Be as human as possible

Technology is changing the way we live our lives, however, technology does not tell the whole story. We do...

Issued by Madex 3 May 2019

Vicinity Media nominated at the UK Drum Mobile Awards 2019
Vicinity Media nominated at the UK Drum Mobile Awards 2019

Vicinity Media is honoured to be one of three finalists - with their amazing client KFC - in the Location Based Services category of the UK's most prestigious digital advertising awards!..

Issued by Vicinity Media 29 Apr 2019

Brands need a one second strategy to make an impact, says new MMA study
Brands need a one second strategy to make an impact, says new MMA study

The Mobile Marketing Association South Africa (MMA SA) has released the results of the MMA's Cognition Research study...

Issued by Mobile Marketing Association 10 Apr 2019