Production News

Everlytic Insights

Your customers know when you’re faking it

Cristelle Snyman

Why relevance, not reach, is the real driver of email performance

Cristelle Snyman

MADE POSSIBLE BY:

More Everlytic Communication Insights

Subscribe & Follow

Promoted

Cape Town Business Summit & Expo 2026 set to welcome thousands of entrepreneurs to the CTICC!

Cape Town Business Summit & Expo 2026 set to welcome thousands of entrepreneurs to the CTICC!

Cycle of Life 3 days

Advertise your job vacancies

Multimedia

All Galleries Audios Videos

VML Birdwatching at The Loeries | Episode 2: Katherine Madley on the state of retail

VML Birdwatching at The Loeries | Episode 1: Insights from the jury presidents

Fleur du Cap Theatre Awards rebrands to Cape Town Theatre Awards

Fleur du Cap Theatre Awards rebrands to Cape Town Theatre Awards

More news

Ogilvy South Africa Cape Town is the 2026 One Show ME & Africa Agency of the Year, and Promise Johannesburg ME & Africa Independent Agency of the Year (Image supplied)

Ogilvy and Promise top One Show ME & Africa rankings

19 May 2026

Get Fame Week Africa ready: Key dates the creative industry needs to know

Get Fame Week Africa ready: Key dates the creative industry needs to know

The Publicity Workshop 19 May 2026

Castle Lager’s Here’s To The Fans That Stood The Test Of Time campaign leading into the Fifa World Cup 2026 is a recreation of defining moments from South African football history (Image supplied)

Castle Lager’s Here’s To The Fans That Stood The Test Of Time recreates SA football moments

18 May 2026

Adam Howard returns as co-director for Red Bull Symphonic 2026

Adam Howard returns as co-director for Red Bull Symphonic 2026

Howard Audio 11 May 2026

The 2026 Cannes Lions Shortlisting Jury includes increased representation from Africa (Image supplied)

#CannesLions2026 | Increased representation from Africa on shortlisting juries

8 May 2026

"Consistent organic growth remains our North Star. While it will take time to outpace historical losses, our Q1 results are in line with expectations and ahead of Q4 2025," says Cindy Rose, WPP CEO (Image source: @ WPP

No surprises in WPP Q1 results

28 Apr 2026

(L to r:) Kabelo Makwane, ICT executive, Ricky Hendricks, Google Marketing Strategy & Partnerships in SSA, Alex Okosi, managing director, Africa, Google, Janet Booysen,Massmart marketing VP (acting) and Anwar Jappie, chair @ Effie Awards (Image source: LinkedIn

First- of-its-kind training bridges gap between digital content and physical commerce

28 Apr 2026

#CannesLions2026 | 2 exceptional SA creatives named to prestigious juries

24 Apr 2026

Animation Festival returns alongside Comic Con Cape Town 2026

Animation Festival returns alongside Comic Con Cape Town 2026

24 Apr 2026

Source:

Resonate Podcast Festival is coming to South Africa - Applications open for residency

15 Apr 2026

Multi-Media wins Best Sound Design at the Naledi Theatre Awards

Multi-Media wins Best Sound Design at the Naledi Theatre Awards

Howard Audio 2 Apr 2026

Agency of experts acquires bass player

Agency of experts acquires bass player

Boundless 1 Apr 2026

Bizcommunity repositions for the future

Bizcommunity repositions for the future

Bizcommunity.com 1 Apr 2026

Guinness Extra brings Guinness’ official beer partnership with the Premier League to life in key markets, including Africa and Asia (Image supplied)

#BehindtheCampaign | Guinness Extra: Inspired by fans

26 Mar 2026

7 nominations across 6 categories at the Naledi Awards

7 nominations across 6 categories at the Naledi Awards

Howard Audio 9 Mar 2026

Nat Geo Wild unveils premiere date for Werner Herzog’s Ghost Elephants

Nat Geo Wild unveils premiere date for Werner Herzog’s Ghost Elephants

The Walt Disney Company Africa 5 Mar 2026

What it really means to be a Change Champion

What it really means to be a Change Champion

Can!do 2 Mar 2026

Image source: Luis Molinero Martinez –

Study abroad for film and TV: Last call for 2026 NFVF international bursary applications

27 Feb 2026

The Audit Bureau of Circulations' (ABC) Q4 (October to December) 2025 release shows a decline of 2.5% by newspapers (Image source: Lesely Svenson @ Bizcommunity)

ABC Q4 2025 Newspapers: Dailies up but total sector down

Danette Breitenbach 19 Feb 2026

The resilience of the magazine market is reflected in its eighth consecutive quarter of year-on-year growth in the Q4 (Image source: Lesley Svenson @ Bizcommunity)

ABC Q4 2025 Magazines: 8th consecutive quarter of y-o-y growth as magazines show resilience

Danette Breitenbach 19 Feb 2026

Urban Brew Studios earns 2 Safta nominations, reinforcing the value of locally resonant content

Urban Brew Studios earns 2 Safta nominations, reinforcing the value of locally resonant content

Urban Brew Studios 19 Feb 2026

The top young creatives who won the chance to represent Kenya globally at Cannes Lions 2026 (Image supplied)

#CannesLions2026 Young Kenyan creatives set for Young Lions competition

11 Feb 2026

South Africa’s Gugu Mthembu, the chief marketing officer for Telkom, has been named Cannes jury president for Creative Business Transformation (Image source: © Forbes Africa )

#CannesLions2026 | Gugu Mthembu named jury president

4 Feb 2026

The Loeries Official Rankings 2025 have been announced with Joe Public dominating the top spots (Image source: © Loeries)

The Loeries Official Rankings 2025, Joe Public dominates top spots

2 Feb 2026

Image source: Polina Tankilevitch from

Employment protection for performers: Call for public comment

29 Jan 2026

The Agency Scope 2025 Survey shows an industry racing into AI while dreading the fallout (Image source: © 123rf )

EXCLUSIVE Agency Scope 2025 | What keeps marketers and agencies awake at night

21 Jan 2026

Happy 2026 from Howard Audio!

Happy 2026 from Howard Audio!

Howard Audio 19 Jan 2026

A look back at a big year

A look back at a big year

Howard Audio 17 Dec 2025

EXCLUSIVE: IAB South Africa releases the first Bookmarks Digital Rankings 2025

EXCLUSIVE: IAB South Africa releases the first Bookmarks Digital Rankings 2025

11 Dec 2025

Let's do Biz