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The Loerie Awards stands by its founding values - the company is all about recognising, rewarding and fostering creative excellence. The Loerie Awards is now a Section 21 company. This means it's a non-profit organisation serving the best interests of the industry; so all funding goes right back into the industry to be put towards promoting the industry and nurturing potential creatives, especially in disadvantaged communities.
Says Andrew Haycock, writer and director of the Gold-winning Grumble Bumble, "Winning at the Loeries made me realise it was definitely worth it."