Carol Poolton of The Body Shop South Africa comments: "This initiative has been of huge success simply because 'Love Your Body' is not just a membership club - it's a life statement for customers who believe in our values and brand heritage, trust in our products and can now try them all at a very special price.
"Because The Body Shop believes women need to pamper their bodies and souls everyday, the Love Your Body Membership brings this unique philosophy to life."
The Love Your Body card is sold for R60 in every The Body Shop store in South Africa and is valid for one year.