Obikwa offers best value, endorsed by US
At the recent 2012 World Value Wine Challenge, run by the Beverage Testing Institute in the US, Obikwa was capped South Africa's Best Value Chardonnay, for wines priced under US$20. Impressing the judges with America's favourite white varietal, the brand's fruity, best value Chardonnay 2011 with its easy drinking palate is described as "well made," by the Chicago based tasting panel at $7.99 per bottle.
Taking a fresh look at what value wines are, the US based World Value Wine Challenge provides a comprehensive guide for wines retailing at $20 and under, which reflect the quality of higher priced wines for value-conscious American consumers in search of the best wines for their budget.
"As quality varietal wines that don't take themselves too seriously, it has evolved into a global brand associated with adventure and a sense of fun. It is excellent to be recognised for creating a quality, pocket friendly wine in this category which represents 90% of all wines sold in the US," says global marketing manager, Tania Kotze.
The Chardonnay is available countrywide at around R28 per bottle. For more information, go to www.obikwa.com.
