More awards for Sony's Xperia
At the 2012 iF Product Design Awards, Sony's Xperia received four awards in the telecommunications category. Xperia active, Xperia ray, Xperia mini pro and Mix Walkman were recognized for innovative design and high-end functionality and the Xperia active smartphone received a gold award. The ceremony took place in Munich, Germany on 9 February 2012.
Sony Ericsson Xperia active Image for illustrative purposes only. Not for commercial use or re-sale. Use of “Sony” brand subject to regulatory approval.
Special gold recognition
The iF product design gold award recognizes the very best designs in the telecommunications industry. Xperia active boasts a scratch resistant touch display that can be used even when fingers are wet and boasts technology that enables the display to be seen in bright sunshine.
"We warmly congratulate Sony Ericsson for its first iF gold award. Xperia active is a very functional smartphone with a highly elegant design. Especially for sport users, it is the number one choice and the water and dust-resistance make it a very special product - a symbiosis of functionality and elegance," said Ralph Wiegmann, MD of iF International Forum Design GmbH in Hannover.
