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New ambassador for Joop!
Homme Fragrances has signed up Lehasa Moloi as the new ambassador for the Joop! Homme brand in 2015. Moloi is known as the presenter of Sony's Mgongo Show on TV, he has recently released his first single free to download on his Twitter page and his acting talent won him a role in the international movie 'Spud'. He also earned the title of being one of South Africa's Sexiest Men in the Cosmopolitan Calendar.
"Moloi is an influencer, the perfect choice to represent the brand," said Christine Bekker, Brand Manager for Joop! Homme, South Africa. "He embodies the modern values of the brand's masculine sensuality and talent, a man that no one can resist in South Africa. We cannot think of a better face to follow Map's Maponyane role as first ambassador for the brand over the past year."
View his introductory video below:
