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KWV most admired SA wine brand
According to Drinks International, a wine and spirit publication, KWV has moved up three places in the World's 50 Most Admired Wine Brands, moving from 35 in 2013 to 32 in 2014. It is the only South African entry in the awards, which are a barometer of industry regard.
Two hundred judges were asked to rate wine brands on a number of criteria, which included consistency and improving quality; meeting consumer needs; good packaging and marketing; and strength of brand appeal. To view all the awards, go to The World's Most Admired Wine Brands 2014.