SA Internet traffic for Q2 2002
The Audit Bureau of Circulations electronic (ABC-e) has released Internet activity results for the second quarter of 2002. The number of Internet pages viewed increased 6% over the quarter and unique users by 13%.
The greatest percentage gains in traffic were Financial Mail, with a 57% increase in page impressions from a relatively low base (closed site), while increasing their unique users by 14%, and Business Day, whose page impressions grew by 21% and unique users by 31%.
News24 was the largest reporting member, with 14,7 million page impressions on average per month from just over half a million unique users.
Most other sites showed moderate changes in page impressions (+10% to -19%), but the unique user count did not necessarily mirror the changes in page impressions - for example, CARtoday had an 8% increase in page impressions, but a 43% increase in unique users; IT Web page impressions increased by 5% with unique users dropping by 27%; and GetawaytoAfrica.com showed a 19% decrease in impressions while increasing unique users by 13%.
| Site | Impressions | 10% | Users |
| News24.com | 14,698,874 | 10% | 537,839 |
| iol | 10,793,891 | 6% | 333,672 |
| Ananzi | 8,183,031 | -13% | 480,151 |
| Moneymax | 2,192,763 | 6% | 66,286 |
| Careerjunction | 1,862,913 | -7% | 135,541 |
| Sunday Times | 1,731,458 | 1% | 146,242 |
| Business Day | 1,622,890 | 21% | 130,803 |
| MoneyWeb | 1,554,173 | 7% | 167,173 |
| Job Navigator | 1,515,020 | 0% | 16,113 |
| IT Web | 1,306,282 | 5% | 71,867 |
| CARtoday.com | 684,641 | 8% | 25,394 |
| Financial Mail | 225,789 | 57% | 15,911 |
| GetawaytoAfrica.com | 154,286 | -19% | 17,178 |
| PSG-Online | Outstanding |
| MTN E-Business | Outstanding |
| SA Active | Outstanding |
