What you need to know about the new direct marketing guidance note
Nadine Mather and Chloë Loubser
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M&C Saatchi wins BA/Comair account
M&C Saatchi, who has run a very successful campaign with the Comair "no frills" airline kulula.com, has been awarded the rest of the British Airways/Comair advertising account.
The BA account in SA is estimated to be worth in excess of R 12 million per annum.
Read the full article on MarketingWeb.
Source: MarketingWeb
