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    Johnnie Walker gives Anomaly a shot

    "If it ain't broke, don't fix it," the gambit goes - especially if you're getting all you need from your advertising agency. That's why it came as a surprise to some when AdAge reported that after 15 years with Bartle Bogle Hegarty or BBH, Johnnie Walker turned to Anomaly instead...
    Leigh AndrewsBy Leigh Andrews
    19 Dec 2014

    The rumour mills are abuzz as to why Johnnie Walker felt the need for a switch. BBH itself doesn't give much away either, only stating:

    But this wasn't a flash-in-the-pan decision - the pitch process started in October this year and was hotly contested between global leaders such as Anomaly, BBH, Ogilvy & Mather, BBDO and Wieden & Kennedy, explains Brand Republic.

    What do you think? Perhaps it's time to review the recent BBH Johnnie Walker Blue Label 'Gentleman's Wager' video, which we thought went down a treat, embedded below for your viewing pleasure...

    Read more: Johnnie Walker, AdAge, Bartle Bogle Hegarty, Anomaly, Ogilvy & Mather, Johnnie Walker, BBDO, Wieden & Kennedy, Brand Republic
    Share this article

    About Leigh Andrews

    Leigh Andrews AKA the #MilkshakeQueen, is former Editor-in-Chief: Marketing & Media at Bizcommunity.com, with a passion for issues of inclusion, belonging, and of course, gourmet food and drinks! Now follow her travel adventures on YouTube @MidlifeMeander.
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