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Wilene van Greunen
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Bester Burke has been appointed to launch Awesome Snacks' two new maize-based brands -
Awesome Snacks have acquired the licence for the GHOSTBUSTERS trademark from Sony Pictures Inc. and will be launching the brand in two exciting new flavours. Keep an ear open for the new ghostly radio campaign breaking soon.
The second new product launch is LADUMA!, a unique soccer ball shaped puffed maize snack which is sure to be a hit amongst South Africa's soccer-mad population. Launched in association with SABC Sport, the brand will be extensively promoted on SABC radio and television.
